FPF:UBKTV042 Mass communication - Course Information

UBKTV042 Mass communication

Faculty of Philosophy and Science in Opava
Winter 2016

Extent and Intensity

1/1/0. 3 credit(s). Type of Completion: z (credit).

Teacher(s)

Guaranteed by

Prerequisites (in Czech)

Dobrá orientace v médiích, jež jsou nositeli masové komunikace.

Course Enrolment Limitations

The course is also offered to the students of the fields other than those the course is directly associated with.

fields of study / plans the course is directly associated with

Course objectives

Students will be familiarized with the structure and influence of mass media in modern world.

Syllabus

Mass media history
Mass media theory
Mass communication and their aspects
Dynamics of mass media communication

Literature

required literature

Bednář, Vojtěch. Internetová publicistika. Praha : Grada, 2011. info
OSVALDOVÁ, Barbora a spol. Žurnalistika v informační společnosti: digitalizace a internetizace žurnalistiky : Proměny a perspektivy žurnalistiky v epoše digitálních médií teoreticky i prakticky. Praha : Univerzita Karlova, 2009. info
MCQUAIL, D. Úvod do teorie masové komunikace. Praha: Portál, 2002. info

recommended literature

KONČELÍK, Jakub; VEČEŘA, Pavel; ORSÁG, Petr. Dějiny českých médií 20. století. Praha : Portál, 2010. info
OSVALDOVÁ, B. a spol. Encyklopedie praktické žurnalistiky. Praha, Libri, 1999. info
KÖPPLOVÁ, Barbara; KÖPPL, Ladislav. Dějiny světové žurnalistky I. Praha : Vydavatelství a nakladatelství Novinář, 1989. info

Teaching methods

Interactive lecture
Lecture with a video analysis
One-to-One tutorial
Internship

Assessment methods

Credit

Language of instruction

Czech

Further comments (probably available only in Czech)

The course can also be completed outside the examination period.

Teacher's information

Active participation in the seminar (two absences are permitted), final written test