INFBPPNI Business on the Internet

School of Business Administration in Karvina
Summer 2015
Extent and Intensity
0/0. 4 credit(s). Type of Completion: zk (examination).
Guaranteed by
doc. Mgr. Petr Suchánek, Ph.D.
Department of Informatics and Mathematics – School of Business Administration in Karvina
Prerequisites
None
Course Enrolment Limitations
The course is offered to students of any study field.
Course objectives
The course acquaints students with the concepts and methods of business and commerce on Internet, e-shops, e-marketplaces, e-commerce systems, its architecture, evaluation methods of usability and security.
Syllabus
  • 1. Information society. Global information infrastructure. Initial conditions for e-Business.
    2. E-commerce, e-Bussines (B2B, B2C).
    3. Internet marketplaces.
    4. Value chain and virtual value chain.
    5. E-commerce system.
    6. ERP in e-business.
    7. CRM in e-business.
    8. Electronic payment.
    9. Supply chain and logistics in e-business.
    10. Security in e-business.
    11. Measuring the effectiveness of e-business.
    12. Business Intelligence (BI) in e-business.
    13. Trends in e-business.
Language of instruction
Czech
Further Comments
The course can also be completed outside the examination period.
The course is also listed under the following terms Summer 2013, Summer 2014.
  • Enrolment Statistics (recent)
  • Permalink: https://is.slu.cz/course/opf/summer2015/INFBPPNI