Strategic Management
Ing. Šárka Zapletalová, Ph.D.
Strategic Management
Info
Term
Winter 2020
Chapter contains:
2
PDF
1
Study Materials
1
Video
1
Study text
Teacher recommends to study from 5/10/2020 to 11/10/2020.
Chapter contains:
2
PDF
1
Study Materials
1
Video
1
Study text
Teacher recommends to study from 12/10/2020 to 18/10/2020.
Chapter contains:
2
PDF
2
Study Materials
1
Video
1
Study text
Teacher recommends to study from 19/10/2020 to 25/10/2020.
Chapter contains:
3
PDF
1
Study Materials
1
Video
1
Study text
Teacher recommends to study from 2/11/2020 to 8/11/2020.
Chapter contains:
1
PDF
1
Study Materials
1
Video
1
Study text
Teacher recommends to study from 9/11/2020 to 15/11/2020.
Chapter contains:
1
PDF
1
Study Materials
1
Video
1
Study text
Teacher recommends to study from 16/11/2020 to 22/11/2020.
Chapter contains:
1
PDF
1
Study Materials
1
Study text
Teacher recommends to study from 23/11/2020 to 29/11/2020.
Chapter contains:
1
PDF
1
Study Materials
1
Video
1
Study text
Teacher recommends to study from 30/11/2020 to 6/12/2020.
Teacher recommends to study from 30/11/2020 to 6/12/2020.
Teacher recommends to study from 7/12/2020 to 13/12/2020.
Teacher recommends to study from 14/12/2020 to 20/12/2020.
Teacher recommends to study from 21/12/2020 to 27/12/2020.
Teacher recommends to study from 28/12/2020 to 3/1/2021.

Week 1

This week´s topics are: The Essence of the strategic management and Strategic management proces.

Presenation for 1. lecture

Case study 1

Study case study 1 and answer question 2.

Case study 1
PDF to download


Case study 2

Study case study 2 and answer all questions.

Case study 2
PDF to download

Week 2


This week´s topics are: Market analysis and Internal analysis.

Case study 1

Study Case study 1 and answer questions.

Case study 1
PDF to download

Case study 2

Study the Case study 2 and answer questions.

Case study 2
PDF to download

Week 3

Topic of the week is strategy formulation, corporate strategy.

Case study Tesla and Mexican Grill
Case study Mexican Grill
PDF to download

Task for next week

Read the two situations and try to answer the questions. Deadline for the answers is November 4, 2020.

Discussion questions week 3
PDF to download

Week 4


Topic of the week is strategy formulation, business strategy.

Case studies

Read case studies and try to answer the questions.

Case study
PDF to download
Case study JetBlue
PDF to download
Case study Amazon
PDF to download

Week 5


Topic of the week is strategy formulation, functional strategies.

prezentation of 5. lecture

Case study Cirque de Soleil

Study the case study and answer questions.

Case Cirque de Soleil
PDF to download



Week 6


Topic of the week is Implementation of Strategy.

prezentation of 6. lecture

Case study Porsche

Read the case study and answer the questions 2, 3, and 4.

Case study Porsche
PDF to download

Week 7

Topic of the week is Strategy control.

prezentation of 7. lecture

Examples of strategies

Strategies
PDF to download

Week 8

Topic of the week is Strategy for International Companies.

prezentation of 8. lecture

Case study Sony

Read the case study and answer the questions 1 - 4.

Case study Sony
PDF to download

Týden 9

Týden 10

Týden 11

Týden 12

Týden 13