OPF:SVPIWA Intercultur. Innovation Insigh - Informace o předmětu
SVPIWA Intercultural Innovation Insight Workshop
Obchodně podnikatelská fakulta v Karvinézima 2011
- Rozsah
- Seminář 40 HOD/SEM. 4 kr. Ukončení: z.
- Vyučující
- Mgr. Emil Horký, PhD. (cvičící)
Ing. Michal Stoklasa, Ph.D. (cvičící) - Garance
- Mgr. Emil Horký, PhD.
Katedra ekonomie a veřejné správy – Obchodně podnikatelská fakulta v Karviné - Omezení zápisu do předmětu
- Předmět je nabízen i studentům mimo mateřské obory.
- Mateřské obory/plány
- Hotelnictví (program OPF, B6503GAHOT)
- Marketing a management (program OPF, B_EKOMAN)
- Cíle předmětu
- The goal of the subject is to guide the students through multi-disciplinary and multi-cultural activities if they are to understand how their work must suit a spectrum of needs and aspirations within the global market. The intention of this project is to provide intensive multi-cultural cross-disciplinary experiences in a foreign country that will kick-start a change of attitude. It will help the students to look outwards, rather than inward and thus improve their professional skills through an intensive experience within an innovation camp. The main objective of the course are: 1. Provide a real-life innovation process experience in which to put theory into practice through solving problems set by industry. 2. Help local SME develop innovative ideas for new products/services. 3. Learn by working in multi-disciplinary/multi-cultural teams. 4. Improve communication skills in English.
- Osnova
- 1 Pre-workshop preparation
2 Introduction to the course
3 The design process
4 Marketing
5 Consumer Interfaces
6 Product modelling issues
7 Financial appraisal, including exercises
8 Formal presentation of progress and team bonding issues
9 Tourism and tourist products in Cyprus
10 Presentation Techniques
11 Preparation for final presentations
12 Presentation of product proposals to Nicosia Municipality
13 Feedback on the workshop and final evaluation
1 Specification of the problem to be solved
Providing the students with the study materials
2 Relationship building,
Team-building activities
3 Presentation on the Design process
Tutored teamwork
Free teamwork
4 Presentation on Marketing
Tutored teamwork
Free teamwork
5 Presentation on Consumer Interfaces
Tutored teamwork
Free teamwork
6 Presentation on Product modelling issues
Tutored teamwork
Free teamwork
7 Presentation on Financial appraisal
Tutored teamwork
Free teamwork
8 Formal presentation of progress and team bonding issues
Evaluation of the team work and the on-going progress
9 Presentation on Tourism and tourist products in Cyprus
Tutored teamwork
Free teamwork
10 Presentation Techniques
Intensive practical training in presentation skills - design, graphics, delivery
11 Preparation for final presentations
Tutored teamwork
Free teamwork
12 Presentation of product proposals to Nicosia Municipality
Final presentation of the results achieved during the course
13 Feedback on the workshop and final evaluation
- 1 Pre-workshop preparation
- Literatura
- Vyučovací jazyk
- Angličtina
- Informace učitele
- Design of a topic-related case study in a team and its presentation, followed by self-reflection and self-evaluation
- Další komentáře
- Předmět je dovoleno ukončit i mimo zkouškové období.
- Statistika zápisu (zima 2011, nejnovější)
- Permalink: https://is.slu.cz/predmet/opf/zima2011/SVPIWA