KOTLER, P., KELLER, K. L. Marketing management (vybrané kapitoly). Praha: Grada Publishing, 2007. ISBN 978-80-247-1359-5. |
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Basic information | |
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Original name | Marketing management (vybrané kapitoly) |
Authors | KOTLER, P., KELLER, K. L. |
Edition | Praha: Grada Publishing, 2007. |
Other information | |
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ISBN | 978-80-247-1359-5 |
Changed by | Changed by: RNDr. Jan Géryk, Ph.D., učo 72902. Changed: 31/1/2019 10:25. |
PrintDisplayed: 22/8/2024 08:39