KOTLER, P., KELLER, K. L. Marketing Management.14th. 2012. ISBN 978-0-13-210292-6.
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Basic information
Original name Marketing Management.14th
Authors KOTLER, P., KELLER, K. L.
Edition 2012.
Other information
ISBN 978-0-13-210292-6
Changed by Changed by: RNDr. Jan Géryk, Ph.D., učo 72902. Changed: 31/1/2019 10:25.
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