Detailed Information on Publication Record
2014
Principles of Integrated Marketing Communications
ANG, L.Basic information
Original name
Principles of Integrated Marketing Communications
Authors
ANG, L.
Edition
Melbourne: Cambridge University Press, 2014
Other information
ISBN
978-1-107-64918-7
Změněno: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.