2011

Marketing Plans for Services: a complete guide

MALCOLM, M., F. PENNIE and A. PAYNE

Basic information

Original name

Marketing Plans for Services: a complete guide

Authors

MALCOLM, M., F. PENNIE and A. PAYNE

Edition

Chichester: John Wiley & Son, 2011

Other information

ISBN

978-0-470-97909-9
Změněno: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.
Displayed: 29/11/2024 23:23