2012
Customer Relationship Management: Concept, Strategy, and Tools
KUMAR, V. and W. REINARTZ
Operations
Citovat
Print
Basic information
Original name
Customer Relationship Management: Concept, Strategy, and Tools
Authors
KUMAR, V. and W. REINARTZ
Edition
London: Springer, 2012
Other information
ISBN
978-3-642-20109-7
Changed: 31/1/2019 10:25,
RNDr. Jan Géryk, Ph.D.
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4/4/2025 09:02