| KARLÍČEK, M. a kol. Základy marketingu. Praha: Grada Publishing, 2013. ISBN 978-80-247-4208-3. |
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| Basic information | |
|---|---|
| Original name | Základy marketingu |
| Authors | KARLÍČEK, M. a kol. |
| Edition | Praha: Grada Publishing, 2013. |
| Other information | |
|---|---|
| ISBN | 978-80-247-4208-3 |
| Changed by | Changed by: RNDr. Jan Géryk, Ph.D., učo 72902. Changed: 10/7/2019 18:25. |