J 2019

Small Business es in Cultural Tourism in a Central European Country

MURA, Ladislav and Patrik KAJZAR

Basic information

Original name

Small Business es in Cultural Tourism in a Central European Country

Authors

MURA, Ladislav (703 Slovakia) and Patrik KAJZAR (203 Czech Republic, guarantor, belonging to the institution)

Edition

Journal of Tourism and Services, 2019, 1804-5650

Other information

Language

English

Type of outcome

Článek v odborném periodiku

Field of Study

50901 Other social sciences

Country of publisher

Czech Republic

Confidentiality degree

není předmětem státního či obchodního tajemství

References:

URL

RIV identification code

RIV/47813059:19520/19:A0000038

Organization unit

School of Business Administration in Karvina

DOI

http://dx.doi.org/10.29036/jots.v10i19.110

Keywords in English

Czech Republic; cultural destinations; cultural monuments and events; small and medium-sized enterprises; statistical analysis heritage; tourism
Změněno: 21/4/2020 11:11, Ing. Petra Skoumalová

Abstract

V originále

The aim of this article is to test the hypotheses whether the selected cultural and historical monuments and cultural events are an inspiration for tourists to visit. Our main objective is to determine whether a statistical relationship can be detected between the number of selected monuments and cultural events in Czech Republic and the number of its visitors. All analyzed data on this cultural destination was obtained from the statistics of NIPOS (The National Information and Consulting Centre for Culture between 2008 – 2017). Historical monuments that charge admission fees were statistically analyzed. SPSS will be used to calculate the correlation coefficient. Based on the results of H1 verification, there is no statistically significant difference between the number of monuments accessible to visitors for a fee and the average number of visitors per single historical monument. According to H2 verification, there is no statistically significant difference between the number of cultural events in historical monuments and the number. of visitors attending these cultural events. Cultural monuments and cultural events are one of the alternative motivations to attract tourists to the cities. If there is no improvement in tourism infrastructure, it will be very difficult to attract visitors.
Displayed: 27/12/2024 00:20