u
2022
Integrated Advertising, Promotion, and Marketing Communications
CLOW, K and BAACK
Operations
Citovat
Print
Basic information
Original name
Integrated Advertising, Promotion, and Marketing Communications
Authors
CLOW, K and BAACK
Edition
9th. Harlow, 2022
Publisher
Pearson Education Limited
Other information
Type of outcome
Účelové publikace
Confidentiality degree
není předmětem státního či obchodního tajemství
Organization unit
School of Business Administration in Karvina
ISBN
978-1-292-41121-7
Tags
International impact, Reviewed
Změněno: 2/3/2023 08:32,
Miroslava Snopková
Displayed:
6/11/2024 03:06