KOTLER, P., KELLER, K. Marketing Management. Prentice Hall, 2008. ISBN 9780131357976. |
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Basic information | |
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Original name | Marketing Management |
Authors | KOTLER, P., KELLER, K. |
Edition | Prentice Hall, 2008. |
Other information | |
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ISBN | 9780131357976 |
Changed by | Changed by: RNDr. Jan Géryk, Ph.D., učo 72902. Changed: 31/1/2019 10:25. |