1995

Marketing Management. Strategies and Programs

GUILTINAN, JP., PAUL, GW.

Basic information

Original name

Marketing Management. Strategies and Programs

Authors

GUILTINAN, JP., PAUL, GW.

Edition

New York: McGraw Hill, 1995

Other information

Marked to be transferred to RIV

No

ISBN

0-07-048942-4
Changed: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.
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