Theses on a related topic (having the same keywords):

marketingovy mix, generace y, marketing program, consumer segmentation, marketingovy program marketing, marketing mix, online nakupovani, online shopping, marketing, online marketing, segmentace spotrebitelu, nakupni chovani, shopping behavior, y generation

Keywords ordered alphabetically | Keywords ordered by occurrence rate

551.
Lacko, Lukáš
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Podnikatelský plán sushi baru

552.
Lahola, Lukáš
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Analýza úrovně marketingového řízení ve vybrané firmě

553.
Lanc, Michal
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Trade and Marketing
Master's thesis defence: Marketing produktů ve videoherním průmyslu | Theses on a related topic

554.
Langerová, Adéla maiden name: Chromčáková
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Nové trendy v marketingu

555.
Lassmannová, Michaela
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Analýza marketingového mixu společnosti Škoda Vagónka, a.s.

556.
Lassmannová, Michaela
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketing města Bohumína

557.
Lekki, Tereza
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Návrh distribučního systému

558.
Lesáková, Lenka
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingová strategie turistického regionu Hranicko

559.
Lešová, Lenka
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Zavedenie nového výrobku na trh

560.
Ličko, Ladislav
Faculty: School of Business Administration in Karvina
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingová strategie vstupu na zahraniční trh

561.
Lichá, Markéta
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingový mix společnosti LPS media, s.r.o.

562.
Linhart, Jiří
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Tvorba programových balíčků pro hotel Akol

563.
Lipka, David
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Návrh online obsahové strategie pro komunikaci značky Miomove

564.
Litworová, Petra
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Produktová a distribuční politika firmy REKOCHEM, s.r.o.

565.
Lokšeninec, Matej
Faculty: School of Business Administration in Karvina
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingový mix konkrétního podniku

566.
Lovás, Vojtěch
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Analýza životního cyklu produktu firmy Saint-Gobain Weber Terranova

567.
Lučanová, Katarína
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Ekologický marketing | Theses on a related topic

568.
Lukášová, Markéta
Faculty: School of Business Administration in Karvina
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingová komunikace společnosti Stevula na sociálních sítích

569.
Lupková, Veronika
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingový mix sortimentu kovových regálů společnosti KOVONA SYSTEM, a.s.

570.
Lysková, Simona
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Podnikatelský plán

571.
Macáková, Andrea
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Marketingový výzkum zákázníků cestovní kanceláře

572.
Macík, Tibor
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Zefektivnění propagace a návrh marketingové strategie wellness hotelu Helios v Lipové lázních

573.
Mácková, Simona
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing / Marketing
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic

574.
Machala, Lukáš
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Zvýšení konkurenceschopnosti vybraného podniku na spotřebním trhu.

575.
Machej, Matej
Faculty: School of Business Administration in Karvina
Year: 2024, studies under way
Programme/field: Economics and Management / Trade and Marketing
Master's thesis defence: Online marketingová komunikácia startupu

576.
Máleková, Romana
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketing produktov vo videohernom priemysle

577.
Mamulová, Miroslava
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Analýza spokojenosti zákazníků společnosti ČSAD Frýdek-Místek a. s.

578.
Maňáková, Tereza
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Marketingová strategie hotelu Abácie

579.
Mandincová, Veronika
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics in Trade and Services
Bachelor's thesis defence: Marketingový mix Studia Miriline

580.
Marešová, Štěpánka
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Analýza spokojenosti hostů Hotelu Pivovar*** v Kojetíně

581.
Marková, Bohdana
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingová strategie firmy Salmonia s.r.o.

582.
Marková, Žaneta
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Analýza konkurence v Cestovní kanceláři Jiří Kalousek, s.r.o.

583.
Martincová, Kateřina
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Návrh marketingové strategie firmy MP Krásno, a.s.

584.
Mastná, Kateřina
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Analýza spokojenosti zákazníků společnosti Good Tea, s.r.o.

585.
Matejkovová, Julie
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Využívání nástrojů marketingového mixu v konkrétní firmě

586.
Matonohová, Petra
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Analýza marketingových aktivit Lašské brány Beskyd

587.
Matušínská, Kateřina maiden name: Koláčková
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Ph.D.
Programme/field: Economics and Management / Business Economics and Management
Doctoral thesis defence: Aplikace marketingového přístupu ve firemní praxi se zaměřením na vybrané tržní segmenty

588.
Matúšková, Lenka
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Distribúcia finančných služieb spoločnosti ČSOB a. s.

589.
Mazánková, Pavla
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Strategický marketing jako nástroj firemního řízení

590.
Medková, Aneta
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Optimalizace marketingového mixu produktové řady lékárny Dr. Max

591.
Mendroková, Pavla
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingový mix příspěvkové organizace STARS

592.
Měrková, Kristýna
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Podnikatelský záměr Kavárny Štěstí

593.
Mesároš, Lukáš
Faculty: School of Business Administration in Karvina
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingový přístup k vybraným generacím | Theses on a related topic

594.
Micza, Tomáš
Faculty: School of Business Administration in Karvina
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingová komunikace jazykové školy Lovely Language School

595.
Miczková, Alžběta
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Marketing měst Český Těšín, Cieszyn ve vzájemné komparaci

596.
Míčová, Veronika
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Možnosti optimalizace vybraných prvků marketingového mixu Obchodní akademie Karviná, s.r.o.

597.
Mielničková, Tereza
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics in Trade and Services
Bachelor's thesis defence: Optimalizace spokojenosti zákazníků s produkty firmy Sportisimo, s. r. o.

598.
Michalcová, Simona
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Aplikace rozšířeného marketingového mixu ve společnosti Česká spořitelna

599.
Michaliková, Natálie
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingová komunikace vybrané firmy | Theses on a related topic

600.
Michulková, Aneta
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingový mix firmy ANAJ Czech, s.r.o.