Theses on a related topic (having the same keywords):

word-of-mouth effect, viral campaign., reklama, efekt \ustn\iho s\iren\i, viral marketing, vir\alni marketing, vir\alni kampan, creativity, kreativita, advertisement, popularity, viral video, vir\aln\i video, popularita

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Konderla, Adrián
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Guerrilla marketing v České republice

2.
Kopečná, Eva
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Komunikační mix penzionu U Zedníků

3.
Moyalová, Eva
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingová komunikace společnosti ABB s.r.o.

4.
Adamíková, Jana
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Virální marketing

5.
Babiš, Jan
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Optimalizace postavení firmy Klenoty Rubín na základě hodnocení prvků marketingového mixu

6.
Baláž, Jan
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics in Trade and Services
Bachelor's thesis defence: Návrh reklamní kampaně společnosti AUTO TOMAN, s.r.o.

7.
Bartošová, Kateřina
Faculty: Faculty of Philosophy and Science in Opava
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Information Studies and Library Science / Library Science
Bachelor's thesis defence: Reklama a image knihoven ve 21.století

8.
Bařinová, Iveta
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Analýza nástrojů marketingové komunikace společnosti VODAFONE Czech Republic, a.s.

9.
Bizoňová, Tereza
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Analýza marketingové komunikace společnosti Orfa, a.s.

10.
Bokrová, Anna
Faculty: Faculty of Philosophy and Science in Opava
Year: 2020, studies completed, degree conferred: Mgr.
Programme/field: Philology / English
Master's thesis defence: William Golding’s Lord of the Flies in Movie and TV Series Adaptations | Theses on a related topic

11.
Borská, Pavlína
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingová komunikace společnosti WALMARK, a.s. se zaměřením na produkt Marťánci

12.
Březinová, Lenka
Faculty: Faculty of Philosophy and Science in Opava
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Philology / English for Teachers
Bachelor's thesis defence: Popularity of anti-utopia with young adult readers | Theses on a related topic
Bachelor's thesis defence: Popularity of anti-utopia with young adult readers | Theses on a related topic

13.
Czudková, Nikola
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economic Policy and Administration / Social Management
Bachelor's thesis defence: Rozvoj tvůrčího potenciálu pracovníků dm drogerie markt, s.r.o. v České republice

14.
Čierňavová, Ivana
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Návrh marketingovej komunikačnej stratégie

15.
Eliáš, Marián maiden name: Eliáš
Faculty: Faculty of Philosophy and Science in Opava
Year: 2024, studies completed, degree conferred: MgA.
Programme/field: Film, Television and Photographic Art and New Media / Creative Photography
Master's thesis defence: P: Návraty: výchova | Theses on a related topic
Master's thesis defence: T: Módní fotografie v Československu v letech 1948–1969 | Theses on a related topic

16.
Frankovičová, Veronika
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Marketingová komunikační strategie penzionu Fantasy

17.
Frejová, Veronika
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Vliv reklamy na dětskou populaci

18.
Frendlová, Alexandra
Faculty: Faculty of Philosophy and Science in Opava
Year: 2016, studies completed, degree conferred: BcA.
Programme/field: Drama Arts / Audio-visual works
Bachelor's thesis defence: Současná reklama a sexismus v České republice

19.
Gajdošíková, Aneta
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Stereotypy z hlediska pohlaví a jejich výskyt v reklamě

20.
Galambicová, Eliška
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingová komunikace společnosti TEKON CZ, s. r. o.

21.
Galdiová, Tereza
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Analýza marketingového mixu Pensionu Bělá ve Slezsku

22.
Gruner, Michal
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Nastavení komunikační strategie nových produktů pod vlastní značkou společnosti Globus ČR, k. s.

23.
Hanuszová, Jaroslava
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Marketingová komunikácia firmy

24.
Hasal, Petr
Faculty: Faculty of Philosophy and Science in Opava
Year: 2008, studies completed, degree conferred: MgA.
Programme/field: Film, Television and Photographic Art and New Media / Creative Photography
Master's thesis defence: P: Svatební cesta - dokumentární fotografie
Master's thesis defence: T: Humor v současné světové fotografii

25.
Hladká, Monika
Faculty: Faculty of Public Policies in Opava
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Specialization in Pedagogy / Social Pathology and Prevention
Bachelor's thesis defence: Konzumace alkoholu středoškolskou mládeží

26.
Hlisnikowská, Anna
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: System Engineering and Informatics / Managerial Informatics
Bachelor's thesis defence: E-marketing v internetových obchodech

27.
Homoľová, Marcela
Faculty: School of Business Administration in Karvina
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingový mix vybraného podniku

28.
Horáková, Gabriela
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Business)
Master's thesis defence: Racionální versus emoční apely v reklamě | Theses on a related topic

29.
Hošťálková, Jitka
Faculty: Faculty of Philosophy and Science in Opava
Year: 2012, studies completed, degree conferred: Mgr.
Programme/field: Philology / German
Master's thesis defence: Werbesprache in Frauenzeitschriften

30.
Chovančák, Jan
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Komunikační mix Priessnitzových léčebných lázní Jeseník, a.s

31.
Jalůvková, Tereza
Faculty: Faculty of Philosophy and Science in Opava
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Information Studies and Library Science / Library Science
Bachelor's thesis defence: Formy propagace veřejné knihovny

32.
Jančová, Jana
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Legislativní a etické aspekty reklamy v podmínkách České republiky

33.
Janečková, Martina
Faculty: School of Business Administration in Karvina
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingová komunikace společnosti RegioJet a. s.

34.
Janíková, Zuzana
Faculty: Faculty of Philosophy and Science in Opava
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Philology / English for Teachers
Bachelor's thesis defence: Reception of the novel Fifty Shades of Grey in the United Kingdom

35.
Jaroszová, Rita
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingová komunikace společnosti M&M reality holding a.s.

36.
Kaniová, Hana
Faculty: School of Business Administration in Karvina
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingová komunikace v bankovnictví

37.
Kapičiak, Lukáš
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingová komunikace firmy Autotechna Karviná SK, s.r.o.

38.
Keprtová, Dana
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Integrovaná marketingová komunikace v rámci zavádění nové produktové řady na B2B trhu

39.
Klimek, Michal
Faculty: Faculty of Philosophy and Science in Opava
Year: 2017, studies completed, degree conferred: Mgr.
Programme/field: Teacher Training for Secondary Schools / Secondary School Teacher Training in Czech language and literature, Secondary School Teacher Training in English, Teacher Training - shared framework
Master's thesis defence: Correlation between Popularity and Composition of the Novel

40.
Knězková, Jana
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Právní úprava reklamy

41.
Kokešová, Alena
Faculty: Faculty of Philosophy and Science in Opava
Year: 2008, studies completed, degree conferred: Bc.
Programme/field: Historical Sciences / Cultural History
Bachelor's thesis defence: Reklamní tvorba ve Zlíně v letech 1936-1943

42.
Kolebačová, Lenka
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: On-line marketingová komunikace jazykové školy

43.
Konderla, Adrián
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Nové Trendy v Reklamě

44.
Koyšová, Kateřina
Faculty: Faculty of Public Policies in Opava
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Educational Care for Seniors / Educational Care for Seniors
Bachelor's thesis defence: Akademie seniorů | Theses on a related topic

45.
Kozmík, Petr
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Vliv marketingové komunikace na rozhodování o koupi spotřebiteli

46.
Laptasová, Barbora
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Zvýšení účinnosti marketingové komunikace internetové firmy

47.
Lohinová, Stanislava
Faculty: Faculty of Philosophy and Science in Opava
Year: 2009, studies completed, degree conferred: BcA.
Programme/field: Drama Arts / Cultural dramaturgy with the focus on theatre
Bachelor's thesis defence: Propagace festivalu Další břehy - zkušenost a budoucnost

48.
Lubojacká, Dagmar
Faculty: School of Business Administration in Karvina
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Symbolika jako skrytý prostředek marketingové komunikace

49.
Macurová, Kamila
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Reklamní kampaň České pošty, s. p.

50.
Madenský, Marek
Faculty: Faculty of Philosophy and Science in Opava
Year: 2018, studies completed, degree conferred: MgA.
Programme/field: Drama Arts / Audio-visual Creation
Master's thesis defence: České videoklipy mezi uměním a konzumem