Theses on a related topic (having the same keywords):

strategicky marketing, marketingova strategie, segmentace, positioning, marketing, targeting.

Keywords ordered alphabetically | Keywords ordered by occurrence rate

651.
Kocáb, Radim
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingová komunikace podniku Cyklosféra

652.
Kociánová, Veronika
Faculty: Faculty of Philosophy and Science in Opava
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Information Studies and Library Science / Information studies with the focus on library science
Bachelor's thesis defence: Sociální sítě jako nástroj pro propagaci knih a knižní produkce

653.
Kocichová, Barbora
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingový mix společnosti JSB bijoux s.r.o.

654.
Kocurková, Lucie
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Marketingové aktivity regionu Valašsko

655.
Kocurová, Lucie
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Marketingová strategie cestovní agentury Diana tour s.r.o.

656.
Koch, Jakub
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingová komunikace firmy Febartostahl, s.r.o.

657.
Kokešová, Kateřina
Faculty: School of Business Administration in Karvina
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Spokojenost zákazníků s nástroji marketingového mixu ve vybrané společnosti | Theses on a related topic

658.
Kolařík, Pavel
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Franchising, marketing a výroba ve společnosti McDonald's

659.
Kolářová, Stella
Faculty: Faculty of Philosophy and Science in Opava
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Spa Management and Tourism
Bachelor's thesis defence: Marketingový výzkum spokojenosti zákazníků ve vybraném podniku cestovního ruchu | Theses on a related topic

660.
Kolesárová, Tereza
Faculty: School of Business Administration in Karvina
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingový mix Penzionu ve Věži | Theses on a related topic

661.
Kolesárová, Tereza
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Trade and Marketing
Master's thesis defence: Marketingová komunikace ubytovacího zařízení Apartmány Kolík | Theses on a related topic

662.
Kolimárová, Karla
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing / Marketing
Bachelor's thesis defence: Analýza dopadu genderově citlivého a necitlivého jazyka v marketingových textech | Theses on a related topic

663.
Kolmanová, Kateřina
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Diplomová práce

664.
Kolniaková, Michaela
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Vliv animačních programů na spokojenost zákazníků s restaurací KIKA

665.
Kolodziejová, Monika
Faculty: School of Business Administration in Karvina
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Optimalizace marketingového mixu konkrétního podniku | Theses on a related topic

666.
Koltun, Lukáš
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Trade and Marketing
Bachelor's thesis defence: Akvizice nových zákazníků pomocí sociálních sítích | Theses on a related topic

667.
Komínková, Jana
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Spokojenost zákazníků se službami Městského domu kultury Karviná

668.
Konderla, Adrián
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Guerrilla marketing v České republice

669.
Konečná, Lucie
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Aplikace behaviorální ekonomie v oblasti marketingu | Theses on a related topic

670.
Konečná, Marcela
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketing města Jeseník

671.
Konečný, Martin
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingová strategie firmy ArcelorMittal Tubular Products Karviná a.s.

672.
Konečný, Pavel
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingová komunikace vybrané společnosti | Theses on a related topic

673.
Konetzná, Monika
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Hodnocení vzdělávacích služeb Jazykové školy Hello z pohledu rodičů a dětí

674.
Konieczny, Marek
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing / Marketing
Bachelor's thesis defence: Marketingová komunikace neziskové organizace Harcerstwo | Theses on a related topic

675.
Königová, Aneta
Faculty: School of Business Administration in Karvina
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingová komunikace vybrané finanční instituce | Theses on a related topic

676.
Kopecká, Marta maiden name: Rujbrová
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Trade and Marketing
Master's thesis defence: Marketingová komunikace v online prostředí | Theses on a related topic

677.
Kopečná, Lucie
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Marketing hotelových služeb Lázní Karlova Studánka

678.
Kopřiva, Adam
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingový mix velkého podniku | Theses on a related topic

679.
Korponaiová, Monika
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Agroturistika v turistické oblasti Jeseníky-východ

680.
Koryčánková, Kateřina
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Marketingový mix společnosti pan NN HYROUS s. r. o.

681.
Kořenková, Jana
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Vliv vybraných značek na kupní chování matek na trhu dětského oblečení | Theses on a related topic

682.
Kostka, Ondřej
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingová komunikace České průmyslové zdravotní pojišťovny | Theses on a related topic

683.
Kostka, Ondřej
Faculty: School of Business Administration in Karvina
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingový mix České průmyslové zdravotní pojišťovny | Theses on a related topic

684.
Kostková, Lucie
Faculty: Faculty of Philosophy and Science in Opava
Year: 2013, studies completed, degree conferred: Mgr.
Programme/field: Information Studies and Library Science / Information and Library Studies
Master's thesis defence: Rozvoj Městské knihovny Hlučín - význam, možnosti a postavení

685.
Košičárová, Simona
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Marketing hotelovych služieb v hoteli SOREA Trigan

686.
Kotalová, Michaela maiden name: Kotalová
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Návrh na zlepšení propagace zařízení (hotel, restaurace) pomocí internetu.
Bachelor's thesis defence: Návrh na zlepšení propagace zařízení pomocí internetu

687.
Kotas, Martin
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Vytvoření komunikační kampaně pro projekt I Drive My Dream

688.
Kotásek, Jakub
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingová strategie hokejového klubu HC Oceláři Třinec

689.
Kotraba, Kamil
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingová komunikace v on-line prostřední vybrané firmy

690.
Koudelková, Alice
Faculty: Faculty of Philosophy and Science in Opava
Year: 2010, studies completed, degree conferred: BcA.
Programme/field: Drama Arts / Cultural dramaturgy with the focus on theatre
Bachelor's thesis defence: Marketingový průzkum o vztahu opavských studentů ke Slezskému divadlu v Opavě

691.
Koupilová, Kateřina
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Marketing vybrané cestovní kanceláře

692.
Koutná, Lucie
Faculty: Faculty of Philosophy and Science in Opava
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Spa Management and Tourism
Bachelor's thesis defence: Návrh opatření na zvýšení návštěvnosti restaurace Bohéma

693.
Kovač, Aleksandar
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Využití kalkulací v cenotvorbě podnikatelského subjektu | Theses on a related topic

694.
Kovačičová, Miroslava
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingová stratégia vybraného podniku

695.
Kováčková, Hana maiden name: Kováčková
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingový plán společnosti Pekařství Pod Poštou, s.r.o.

696.
Kovalová, Karin
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Marketingová strategie organizace

697.
Kovařčíková, Beata
Faculty: School of Business Administration in Karvina
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingová komunikace hokejového klubu HC Oceláři Třinec | Theses on a related topic

698.
Kovařík, Jan
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Řízení nákupu v nadnárodní korporaci

699.
Kovářík, Tomáš
Faculty: Faculty of Philosophy and Science in Opava
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Spa Management and Tourism
Bachelor's thesis defence: Předpoklady potenciálu řeky Lužnice pro další rozvoj turistické oblasti Toulava

700.
Kovářová, Agáta
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing / Marketing
Bachelor's thesis defence: Event marketing na českém knižním trhu | Theses on a related topic