Theses on a related topic (having the same keywords):

marketingova strategie, marketingovy mix, analytic hierarchy process, analyticky hierarchicky proces, decision support systems, marketing strategy, topsis, swot analyza, competitive analysis, konkurencni analyza, trzni dynamika, marketing mix, strategicke planovani, pest analyza, decision-making methods, swot analysis, pest analysis, systemy pro podporu rozhodovani, vicekriterialni rozhodovani, optimalizace marketingove strategie, rozhodovaci metody, multi-criteria decision making, marketing strategy optimization, strategic planning, market dynamics

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1451.
Zembovski, Edvard
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingový výzkum města Třince zaměřený na jeho obyvatele

1452.
Zeťková, Martina
Faculty: Mathematical Institute in Opava
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Mathematics / Mathematical Methods in Economics
Bachelor's thesis defence: Analýza stávajících marketingových aktivit Slezského divadla Opava, příspěvková organizace, a návrh optimální strategie v této oblasti za účelem zvýšení návštěvnosti divadla s použitím metody AHP

1453.
Zezulová, Kateřina
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingová komunikace společnosti Vitaminátor s.r.o.

1454.
Ziegelbauerová, Ivana
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics in Trade and Services
Bachelor's thesis defence: Hodnocení výrobní a obchodní činnosti na příkladu vybraného podniku

1455.
Zielonková, Iveta
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Postavení firmy SSKA-Stavební společnost Karviná, a.s. v konkurenčním prostředí

1456.
Zielonková, Iveta
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketing obce Čeladná

1457.
Zlámalová, Eva
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Marketingový mix společnosti Oriflame

1458.
Zlámalová, Hana
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Postavení podnikatelských inkubátorů v malém a středním podnikání

1459.
Zlámalová, Martina
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Hodnocení regionální konkurenceschopnosti poboček společnosti Alfa s.r.o.

1460.
Zlotá, Renáta
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Posouzení konkurence na vybraném segmentu trhu

1461.
Zubajová, Hana
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingový Mix firmy AL - VO ATELIÉR s.r.o.

1462.
Zubík, Adam
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingový mix ve službách | Theses on a related topic

1463.
Zubrová, Zuzana
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Marketing vybrané cestovní kanceláře

1464.
Zuzaňáková, Jana
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / European Integration
Master's thesis defence: Možnosti rozvoje cestovního ruchu v regionu Kroměřížsko

1465.
Žáčková, Nikol
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Vyhodnocení úrovně marketingových aktivit firmy Top Fitness Karviná

1466.
Žiaranová, Lenka
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Analýza konkurenčnej pozície JŠ TOP School v Moravskoslezskom kraji

1467.
Žilka, Jan
Faculty: School of Business Administration in Karvina
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Návrh marketingové strategie firmy | Theses on a related topic

1468.
Žišková, Kateřina
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Marketingový výzkum spokojenosti návštěvníků Muzea Beskyd

1469.
Žvaková, Lucie
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: SWOT analýza v konkrétních podmínkách firmy Česká pošta s.p., pobočka Ostrava 1

1470.
Adók, Nikolas
Faculty: School of Business Administration in Karvina
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Nastavení marketingového komunikačního mixu vybrané společnosti | Theses on a related topic

1471.
Ančová, Pamela
Faculty: School of Business Administration in Karvina
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Interní marketing vybrané firmy | Theses on a related topic

1472.
Andrle Budinská, Barbora
Faculty: School of Business Administration in Karvina
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingový mix vybrané společnosti | Theses on a related topic

1473.
Andruška, Daniel maiden name: Andruška
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Podnikatelský plán - založení agentury poskytující marketingové služby politickým subjektům

1474.
Andrýsková, Ingrid
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingový mix ve společnosti Colorlak, a.s.

1475.
Antony, Cyril
Faculty: School of Business Administration in Karvina
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Evaluation of the Company's Competitiveness | Theses on a related topic

1476.
Augustín, Lukáš
Faculty: School of Business Administration in Karvina
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingový mix vybrané společnosti | Theses on a related topic

1477.
Austová, Edita
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingová komunikace města Orlová | Theses on a related topic

1478.
Babjaková, Miroslava
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingová stratégia vybranej spoločnosti

1479.
Babu, Aju
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: A Study on the Effect of Marketing Mix on Brand Loyalty of Kerala Feeds Ltd. | Theses on a related topic
Master's thesis defence: Marketing Mix of Kerala Feeds Ltd. | Theses on a related topic

1480.
Bačová, Tereza
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Trade and Marketing
Master's thesis defence: Marketingová strategie malého podniku | Theses on a related topic

1481.
Baranková, Martina
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing / Marketing
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic

1482.
Bartošková, Šárka
Faculty: School of Business Administration in Karvina
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Online marketingová komunikace restaurace | Theses on a related topic

1483.
Bártová, Veronika
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing / Marketing
Bachelor's thesis defence: Marketingová komunikace Business Gate | Theses on a related topic

1484.
Bartulcová, Karin
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Trade and Marketing
Bachelor's thesis defence: Marketingová komunikace vybrané firmy | Theses on a related topic

1485.
Bazgierová, Alžběta
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Public Economy and Administration / Public Economy and Administration
Master's thesis defence: Bonita a rozvoj obce Vendryně | Theses on a related topic

1486.
Bednařík, Petr
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Založení malého podniku

1487.
Beháňová, Veronika
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Podnikateľský plán - Cukráreň Eva

1488.
Berková, Kateřina
Faculty: School of Business Administration in Karvina
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingový mix dané firmy | Theses on a related topic

1489.
Blaniková, Veronika
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Faktory ovlivňující nákupní chování spotřebitelů | Theses on a related topic

1490.
Boboková, Lucia
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Podnikateľský plán kaviarne

1491.
Bojko, Filip
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing / Marketing
Bachelor's thesis defence: Marketingový výzkum spokojenosti zákazníků s vybraným podnikem | Theses on a related topic

1492.
Brabencová, Nikola
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Digital Business / Digitální Business
Bachelor's thesis defence: Tvorba návrhu webové stránky pro cukrárnu La Almare | Theses on a related topic

1493.
Brňák, Jiří maiden name: Brňák
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingová komunikace dopravní společnosti | Theses on a related topic

1494.
Buda, Roman
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingová strategie a cenotvorba firmy Enviform a.s. v době finanční krize

1495.
Bui, Quoc Dung
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Banking, Finance, Insurance / Banking, Finance, Insurance
Master's thesis defence: Strategie vybraných českých bank pro řízení kybernetických rizik v kontextu rostoucí digitalizace | Theses on a related topic
Master's thesis defence: Strategie vybraných českých bank pro řízení kybernetických rizik v kontextu rostoucí digitalizace | Theses on a related topic

1496.
Byrtusová, Lucyna maiden name: Krzyžanková
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing / Marketing
Bachelor's thesis defence: Mystery shopping ve službách | Theses on a related topic

1497.
Bystroňová, Adéla
Faculty: School of Business Administration in Karvina
Year: 2025, studies terminated for failure to fulfill study requirements
Programme/field: Marketing / Marketing
Bachelor's thesis defence: Marketingová komunikace společnosti KARIREAL | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace společnosti KARIREAL | Theses on a related topic

1498.
Capek, Lukáš
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingová stratégia firmy Pekas, a. s.

1499.
Cieluch, Jiří
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Business)
Bachelor's thesis defence: Podnikatelský plán

1500.
Cuberková, Lucie
Faculty: School of Business Administration in Karvina
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingový výzkum spokojenosti zákazníků | Theses on a related topic