Theses on a related topic (having the same keywords):

marketingovy mix, marketingovy vyzkum, marketing mix, marketingova komunikace, marketing, marketing communication

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1951.
Kupcová, Michaela
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Analýza úrovně stravovacích služeb v Parkhotelu Opava

1952.
Kupčák, David
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Specifikace faktorů ovlivňujících chování spotřebitele při nákupu konkrétního produktu

1953.
Kurovská, Nelly
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Trade and Marketing
Master's thesis defence: Marketingová strategie na rozvoj tenisového oddílu | Theses on a related topic

1954.
Kusnierzová, Lucie
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Výchova k cestovnímu ruchu

1955.
Kůsová, Lucie
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Marketing města Vimperka

1956.
Kuśová, Veronika
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Zákazníci (spotřebitelé) generace Y z pohledu marketingu | Theses on a related topic

1957.
Kušnirik, Ivo
Faculty: School of Business Administration in Karvina
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics in Trade and Services (combination/specialization: Economy of Tourism)
Bachelor's thesis defence: Redesign interiéru restaurace Bellavue

1958.
Kuttichová, Jana
Faculty: School of Business Administration in Karvina
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Zvýšení konkurenceschopnosti pomocí inovací v rámci znalosti značky

1959.
Kvapilová, Dana
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Využití moderních internetových technologií v propagaci Hotelu Zlatá štika

1960.
Kvapilová, Eva
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Nové možnosti dodavatelských vztahů v restauračním provozu

1961.
Kvapilová, Eva
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Spokojenost zákazníků hotelu Zlatá Hvězda v Litomyšli

1962.
Kyryllova, Daria
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Trade and Marketing
Bachelor's thesis defence: Marketingová komunikace značky | Theses on a related topic

1963.
Kyzeková, Gabriela
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingová komunikace e-shopu | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace e-shopu | Theses on a related topic

1964.
Labajová, Sabina
Faculty: School of Business Administration in Karvina
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Spokojenost zákazníků se službami v Penzionu Ovečka

1965.
Lacková, Eva
Faculty: Faculty of Philosophy and Science in Opava
Year: 2016, studies completed, degree conferred: Mgr.
Programme/field: Information Studies and Library Science / Information and Library Studies
Master's thesis defence: Netradiční návrhy propagace elektronických informačních zdrojů

1966.
Lacková, Martina
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics in Trade and Services
Bachelor's thesis defence: Marketingová komunikácia mesta Dolný Kubín

1967.
Lacmanová, Lucie
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Dary moře v české gastronomii

1968.
Lajdová, Ivona
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics in Trade and Services
Bachelor's thesis defence: Marketingová komunikácia firmy TriMount

1969.
Lamošová, Lucie
Faculty: School of Business Administration in Karvina
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingový výzkum spokojenosti zaměstnanců ve společnosti DONGWON CZ

1970.
Lanc, Michal
Faculty: School of Business Administration in Karvina
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Obsahová analýza reklamních kampaní | Theses on a related topic

1971.
Langerová, Adéla maiden name: Chromčáková
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Nové trendy v marketingu

1972.
Langrová, Petra
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingový výzkum spokojenosti zákazníků s firmou Anodus CZ, s. r. o. v Šumperku

1973.
Lavický, Jiří
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Systém motivace zaměstnanců a návrh jeho optimalizace v rámci interního marketingu organizace

1974.
Ledererová, Petra
Faculty: School of Business Administration in Karvina
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Business)
Master's thesis defence: Komparace produktů firemního bankovnictví vybraných bank ze skupiny Erste Bank
Master's thesis defence: Komparace pozice vybraných bank ze skupiny Erste Group na trhu korporátních úvěrů | Theses on a related topic

1975.
Legerská, Petra
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingová komunikace společnosti Lowellpro

1976.
Lehnertová, Kristýna
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Marketingový výzkum spokojenosti zákazníků se stravovacími službami

1977.
Lesňák, Jan
Faculty: School of Business Administration in Karvina
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics in Trade and Services
Bachelor's thesis defence: Marketingová komunikace vybrané společnosti

1978.
Lesňák, Jan
Faculty: School of Business Administration in Karvina
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Komunikace značky na sociálních sítích | Theses on a related topic

1979.
Lešinská, Klára
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Analýza návštěvnosti a spokojenosti se službami v hotelu Park Inn v Ostravě.

1980.
Lešinská, Věra
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics in Trade and Services
Bachelor's thesis defence: Podnikatelský plán společnosti Ekostars, spol. s r.o.

1981.
Lichnovská, Lucie
Faculty: School of Business Administration in Karvina
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Business)
Master's thesis defence: Spokojenost zákazníků v hotelu Centrum | Theses on a related topic

1982.
Lindovský, Filip
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Národní gastronomie v cestovním ruchu

1983.
Lintner, Marek
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Multilevel marketing v Českej republike

1984.
Lipka, David
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Návrh online obsahové strategie pro komunikaci značky Miomove

1985.
Lohniský, Lukáš
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingové strategie v segmentech zahradní techniky

1986.
Lokaiová, Marie
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Analýza spokojenosti zákazníků (hostů) se službami vybraného hotelového zařízení

1987.
Lomozníková, Taťána
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics in Trade and Services, Marketing and Management
Bachelor's thesis defence: Zpracování podnikatelského záměru firmy

1988.
Loňková, Simona maiden name: Loňková
Faculty: School of Business Administration in Karvina
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Obsahová analýza reklamních kampaní | Theses on a related topic

1989.
Lorenčičová, Kristýna maiden name: Lorenčičová
Faculty: School of Business Administration in Karvina
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Nastavení marketingového komunikačního mixu vybrané společnosti | Theses on a related topic

1990.
Loučný, Stanislav
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Měnová politika státu a fungování hotelů po vstupu České Republiky do Evropské Unie
Bachelor's thesis defence: Reakce na ekonomickou krizi v hotelnictví a posílení konkurenční pozice G-Hotelu****

1991.
Louda, Lukáš
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingová strategie vybrané prodejny

1992.
Lukešová, Hana
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Analýza spokojenosti zákazníků penzionu " U Kryštofa"

1993.
Lukešová, Šárka
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Podnikatelský plán

1994.
Lysková, Veronika
Faculty: School of Business Administration in Karvina
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Nové trendy v marketingové komunikaci | Theses on a related topic

1995.
Lysý, Tomáš
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Komunikace se zákazníky JEDNOTY, spotřebního družstva v Třešti

1996.
Macáková, Andrea
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Výzkum spokojenosti studentů s kvalitou poskytovaných služeb vysokoškolských kolejí

1997.
Maciejková, Adéla
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Tourist Industry and Tourism / Tourist Industry and Tourism
Bachelor's thesis defence: Poznávací zájezd po regionech Benátsko a Ligurie | Theses on a related topic

1998.
Macková, Andrea
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Dopad významné kulturní či sportovní akce na cestovní ruch destinace - event turismus

1999.
Macola, Marek
Faculty: School of Business Administration in Karvina
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Marketing / Marketing
Bachelor's thesis defence: Personální marketing ve vybrané organizaci | Theses on a related topic

2000.
Macurová, Veronika
Faculty: School of Business Administration in Karvina
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingový mix ve vybrané prodejně | Theses on a related topic