Theses on a related topic (having the same keywords):

innovation, artificial intelligence, generative ai, internationalization, content creation, marketing, small and medium-sized enterprises (smes), digital marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Boturová, Barbora
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Trade and Marketing
Master's thesis defence: Role sociálních médií ve vytváření inovativních marketingových kampaní v rámci případové studie vybrané firmy | Theses on a related topic Display description

2.
Femi Robert, Sampras
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Customer behaviour in e-commerce | Theses on a related topic

3.
Frejová, Veronika
Faculty: School of Business Administration in Karvina
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Vnímání značení produktů spotřebiteli

4.
Gryga, Alex
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Digital Business / Digitální Business
Bachelor's thesis defence: Marketingové strategie a monetizace na Youtube | Theses on a related topic

5.
Juřenová, Zuzana
Faculty: School of Business Administration in Karvina
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingový mix České spořitelny, a.s.

6.
Mani Shanthabai Esther, Godlin Joshua
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Artificial Intelligence in Brand Communications | Theses on a related topic

7.
Mišúnová, Markéta
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Nové trendy marketingové komunikace a jejich využití

8.
Oberučová, Zuzana
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Inovácia vybraných marketingových nástrojov vo vybraných strediskách cestovného ruchu

9.
Polanský, Lukáš
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Inovace marketingové komunikace restaurace Papaguy Bar&Grill

10.
Posoldová, Tereza
Faculty: Faculty of Philosophy and Science in Opava
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Spa Management and Tourism
Bachelor's thesis defence: Marketingový mix a jeho uplatnění v cestovní kanceláři Moravia

11.
Sindhu Purushothaman, Vineeth
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: The use of AI in Marketing | Theses on a related topic

12.
Srinivasan, Sanjay Kanth
Faculty: School of Business Administration in Karvina
Year: 2026, studies under way
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Digital marketing strategy at Dookan Technologies s.r.o. | Theses on a related topic

13.
Sztulová, Veronika
Faculty: School of Business Administration in Karvina
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Role klastrů v rozvoji obchodních aktivit podniků v Moravskoslezském kraji

14.
Štefan, Ivo
Faculty: School of Business Administration in Karvina
Year: 2022, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Business)
Master's thesis defence: Inovace v podniku | Theses on a related topic
Master's thesis defence: Inovace v podniku | Theses on a related topic

15.
Adamcová, Pavlína
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Management inovací ve vybraném podniku

16.
Adamčíková, Veronika
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Online marketingová komunikace restaurace | Theses on a related topic

17.
Adamčíková, Veronika
Faculty: School of Business Administration in Karvina
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingová komunikační strategie restaurace | Theses on a related topic

18.
Adami, Petr
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Návrh marketingové strategie v podniku Aspec s.r.o. Krnov

19.
Adebayo, Ariyo Simeon
Faculty: School of Business Administration in Karvina
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: The Impact of Digital Marketing on Consumer Behavior in the Modern World | Theses on a related topic

20.
Adók, Nikolas
Faculty: School of Business Administration in Karvina
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Nastavení marketingového komunikačního mixu vybrané společnosti | Theses on a related topic

21.
Ambrožová, Kristýna
Faculty: School of Business Administration in Karvina
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Business)
Master's thesis defence: Návrh marketingové strategie hotelu Gregor***

22.
Antošíková, Kateřina
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingová komunikace společnosti The Candy Plus Sweet Factory, s.r.o.

23.
Augustin, Alfred
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Economics and Management
Master's thesis defence: Digital marketing in textile business | Theses on a related topic

24.
Augustinová, Petra
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingový komunikační mix vybraných obchodních řetězců

25.
Austová, Edita
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingová komunikace města Orlová | Theses on a related topic

26.
Babičová, Markéta
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Situační analýza hotelu Grand

27.
Babiš, Jan
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Optimalizace postavení firmy Klenoty Rubín na základě hodnocení prvků marketingového mixu

28.
Backová, Šarlota
Faculty: School of Business Administration in Karvina
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Optimalizace marketingových aktivit firmy EKO LUSK, s.r.o.

29.
Backová, Šarlota
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Hodnocení úrovně marketingové komunikace ve vybrané firmě

30.
Baďurová, Petra
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingová strategie firmy El-Port

31.
Baláž, Jan
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics in Trade and Services
Bachelor's thesis defence: Návrh reklamní kampaně společnosti AUTO TOMAN, s.r.o.

32.
Balcárková, Marie
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Personální marketing a jeho využití v podnikové praxi

33.
Bálková, Simona
Faculty: School of Business Administration in Karvina
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Inovace v podniku

34.
Ballová, Annamária
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Zámecké a historické hotely

35.
Balvanová, Monika
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Event marketing vo vybranom podniku

36.
Baričiaková, Simona
Faculty: School of Business Administration in Karvina
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Nové trendy v marketingovej komunikácií a miera ich využitia

37.
Bartečková, Veronika
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingový mix ve službách | Theses on a related topic

38.
Bartek, Lukáš
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Digital Business / Digitální Business
Bachelor's thesis defence: Využití umělé inteligence pro zlepšení procesu podniku | Theses on a related topic

39.
Bartlová, Aneta maiden name: Bartlová
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingová komunikace Gienger spol. s r.o. | Theses on a related topic

40.
Bartoň, Filip maiden name: Bartoň
Faculty: School of Business Administration in Karvina
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Bachelor's thesis defence: Marketingová komunikace firmy eD System a.s. | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace firmy eD System a.s. | Theses on a related topic

41.
Bartoňová, Monika
Faculty: School of Business Administration in Karvina
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economic Policy and Administration / Public Economy and Administration
Master's thesis defence: Marketing města Třinec | Theses on a related topic

42.
Bartošíková, Nikola maiden name: Bartošíková
Faculty: School of Business Administration in Karvina
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingová komunikace vybrané firmy | Theses on a related topic

43.
Bartošová, Kateřina
Faculty: Faculty of Philosophy and Science in Opava
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Information Studies and Library Science / Library Science
Bachelor's thesis defence: Reklama a image knihoven ve 21.století

44.
Bartošová, Kateřina
Faculty: Faculty of Philosophy and Science in Opava
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Information Studies and Library Science / Library science with the focus on public libraries of the community type
Master's thesis defence: Implementace marketingu do stylu řízení Městské knihovny Kunovice

45.
Bartulcová, Karin
Faculty: School of Business Administration in Karvina
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Trade and Marketing
Bachelor's thesis defence: Marketingová komunikace vybrané firmy | Theses on a related topic

46.
Bartusek, Jan
Faculty: School of Business Administration in Karvina
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: System Engineering and Informatics / Managerial Informatics
Bachelor's thesis defence: Moderní trendy v technologiích a struktuře internetových obchodů | Theses on a related topic
Bachelor's thesis defence: Moderní trendy v technologiích a struktuře internetových obchodů | Theses on a related topic

47.
Bařina, Petr
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Návrh komunikační strategie firmy na IT trhu

48.
Bařinová, Nela
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: System Engineering and Informatics / Managerial Informatics
Master's thesis defence: Umělá inteligence jako nástroj analýzy kapitálových trhů

49.
Bastl, Adam
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Návrh marketingové strategie stavební firmy

50.
Bayerová, Helena
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Návrh rozšíření služeb penzionu Kamenec***