Theses on a related topic (having the same keywords):

marketingovy mix, marketingova komunikacni mix, podpora prodeje, sales promotion, reklama, marketing mix, sponzoring, direct marketing, advertising, digital marketing, public relations, marketing communication mix, sponsorship

Keywords ordered alphabetically | Keywords ordered by occurrence rate

551.
Lekki, Tereza
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Návrh distribučního systému

552.
Lesáková, Lenka
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingová strategie turistického regionu Hranicko

553.
Lešinská, Michaela
Faculty: School of Business Administration in Karvina
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingová strategie firmy

554.
Lešová, Lenka
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Zavedenie nového výrobku na trh

555.
Líbalová, Hana
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Návrhy na zlepšení marketingové strategie hotelu Fit

556.
Liberdová, Irena
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Analýza spokojenosti pacientů Nemocnice Třinec, příspěvková organizace

557.
Ličko, Ladislav
Faculty: School of Business Administration in Karvina
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingová strategie vstupu na zahraniční trh

558.
Lichá, Markéta
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingový mix společnosti LPS media, s.r.o.

559.
Lichovníková, Nikola
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Marketingový výzkum spokojenosti zákazníků pohostinství Větřkovice

560.
Linhart, Jiří
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Tvorba programových balíčků pro hotel Akol

561.
Lipoldová, Tereza
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Komunikace a reklama jako nástroj marketingové orientace

562.
Litworová, Petra
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Produktová a distribuční politika firmy REKOCHEM, s.r.o.

563.
Lovás, Vojtěch
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Analýza životního cyklu produktu firmy Saint-Gobain Weber Terranova

564.
Lysková, Simona
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Návrh marketingové strategie VOP GROUP, s. r. o.

565.
Lysková, Simona
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Podnikatelský plán

566.
Macáková, Andrea
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Marketingový výzkum zákázníků cestovní kanceláře

567.
Macík, Tibor
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Zefektivnění propagace a návrh marketingové strategie wellness hotelu Helios v Lipové lázních

568.
Macháčková, Lucie
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketing města Skutče v návaznosti na cestovní ruch

569.
Machala, Lukáš
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Zvýšení konkurenceschopnosti vybraného podniku na spotřebním trhu.

570.
Machynková, Barbora
Faculty: Faculty of Philosophy and Science in Opava
Year: 2014, studies completed, degree conferred: Mgr.
Programme/field: Philology / English
Master's thesis defence: Gender in Advertising

571.
Majdová, Lucie
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingová komunikace firmy ArcelorMittal Tubular Products Karviná a.s.

572.
Majerová, Veronika
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Etika v reklamě

573.
Malačková, Kateřina
Faculty: School of Business Administration in Karvina
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketing kynologických cvičišť v Moravskoslezském kraji

574.
Máleková, Romana
Faculty: School of Business Administration in Karvina
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketing produktov vo videohernom priemysle

575.
Mališáková, Veronika
Faculty: School of Business Administration in Karvina
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Optimalizácia marketingového mixu malého a stredného podniku | Theses on a related topic

576.
Mamulová, Miroslava
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Analýza spokojenosti zákazníků společnosti ČSAD Frýdek-Místek a. s.

577.
Maňáková, Tereza
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Marketingová strategie hotelu Abácie

578.
Mandincová, Veronika
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics in Trade and Services
Bachelor's thesis defence: Marketingový mix Studia Miriline

579.
Marešová, Štěpánka
Faculty: School of Business Administration in Karvina
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Analýza spokojenosti hostů Hotelu Pivovar*** v Kojetíně

580.
Marková, Bohdana
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingová strategie firmy Salmonia s.r.o.

581.
Marková, Katarina
Faculty: School of Business Administration in Karvina
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Marketingový výzkum spokojenosti zákazníků s vybranou prodejnou

582.
Marková, Zuzana
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Analýza marketingového mixu firmy CD - profil, s.r.o.

583.
Marková, Žaneta
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economy of Tourism
Bachelor's thesis defence: Analýza konkurence v Cestovní kanceláři Jiří Kalousek, s.r.o.

584.
Marková, Žaneta
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Spokojenost zákazníků se zahradnictvím

585.
Martincová, Kateřina
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Návrh marketingové strategie firmy MP Krásno, a.s.

586.
Martinková, Petra
Faculty: Faculty of Philosophy and Science in Opava
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Philology / Czech Literature
Bachelor's thesis defence: Komunikační prostředky reklamního textu

587.
Masárová, Veronika
Faculty: School of Business Administration in Karvina
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomy, Hotel Management and Tourism / Hotel Industry
Bachelor's thesis defence: Marketing hotelových služieb vo vybranom hotelovom zariadení

588.
Masaříková, Veronika
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Economics in Trade and Services
Bachelor's thesis defence: Marketingový mix města Valašského Meziříčí

589.
Masliková, Mária
Faculty: School of Business Administration in Karvina
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Optimalizace marketingových aktivit obchodní firmy

590.
Mastná, Kateřina
Faculty: School of Business Administration in Karvina
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Analýza spokojenosti zákazníků společnosti Good Tea, s.r.o.

591.
Matejkovová, Julie
Faculty: School of Business Administration in Karvina
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Využívání nástrojů marketingového mixu v konkrétní firmě

592.
Matloňová, Katarína
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Analýza marketingu v **** triede hotela

593.
Matonohová, Petra
Faculty: School of Business Administration in Karvina
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics in Trade and Services
Master's thesis defence: Analýza marketingových aktivit Lašské brány Beskyd

594.
Matušínská, Kateřina maiden name: Koláčková
Faculty: School of Business Administration in Karvina
Year: 2010, studies completed, degree conferred: Ph.D.
Programme/field: Economics and Management / Business Economics and Management
Doctoral thesis defence: Aplikace marketingového přístupu ve firemní praxi se zaměřením na vybrané tržní segmenty

595.
Mazánková, Pavla
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Strategický marketing jako nástroj firemního řízení

596.
Medková, Aneta
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Optimalizace marketingového mixu produktové řady lékárny Dr. Max

597.
Medková, Aneta
Faculty: School of Business Administration in Karvina
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Business Economics and Management (combination/specialization: Marketing and Trade)
Master's thesis defence: Hodnocení spokojenosti zákazníků s lékárnou Dr. Max

598.
Mendroková, Pavla
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Marketingový mix příspěvkové organizace STARS

599.
Měrková, Kristýna
Faculty: School of Business Administration in Karvina
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing and Management
Master's thesis defence: Podnikatelský záměr Kavárny Štěstí

600.
Merta, Jakub
Faculty: School of Business Administration in Karvina
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and Management
Bachelor's thesis defence: Návrh marketingové strategie společnosti Salon Zdena ve Frýdku-Místku