ULGATLA052 Tourism product II

Faculty of Philosophy and Science in Opava
Summer 2017
Extent and Intensity
0/3/0. 5 credit(s). Type of Completion: z (credit).
Teacher(s)
Ing. Pavlína Sonnková (seminar tutor)
Guaranteed by
Ing. Pavlína Sonnková
Centrum interdisciplinárních studií – Faculty of Philosophy and Science in Opava
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
The aim of the course is to exploit the theoretical knowledge and skills of students acquired in the course of special subjects for development and realisation of an excursion within four- or five-day guiding trip abroad. The students will have the possibility to apply their theoretical knowledge when developing the trip and then to compare the conditions of running a spa establishment in our country and abroad. The task is to prepare geographic, time, rough as well as detailed programme including entertainment, calculation of costs and arranging connected services (transport, accommodation, sightseeing tours, and educational excursions). The students should be able to apply their knowledge of guide commentary development and its presentation. They will also have the possibility to employ their foreign language skills. They should also be able to promptly solve the problems occurring during the trip.
Syllabus
  • 1. Development of tourism product - training trip
    2. Organisation of the trip
    3. Arranging of the trip
    4. Tourism product realisation
    5. Evaluation of tourism product development and realisation
    6. Final calculation of costs, settlement and clearing
    7. Comprehensive report about the event
    8. Preparation of an entertainment programme
Literature
    recommended literature
  • Odborné časopisy cestovního ruchu. info
  • PALÁTKOVÁ, M., MRÁČKOVÁ, E. KITTNER, M., KAŠŤÁK, O., ŠESTÁK, J. Management cestovních kanceláří a agentur. Praha: Grada Publáishing, 2013. ISBN 978-80-247-3751-5. info
  • SEIFERTOVÁ, V. a kol. Průvodcovské činnosti. Praha: Grada Publishing, 2013. ISBN 978-80-247-4807-8. info
  • ORIEŠKA, J. Služby v cestovním ruchu. Praha: Idea Servis, 2010. ISBN 978-80-85970-68-5. info
  • ORIEŠKA, J. Metodika činnosti průvodce cestovního ruchu. Praha: Idea servis, 2007. info
  • KUNEŠOVÁ, E. - FARKOVÁ, B. Technika zahraničních zájezdů. Praha, 2004. info
  • FINGER, C. - GEYLER, D. Animation in Urlaub. Mnichov, 2003. info
  • MELICHÁREK, M. Řešení modelových situací v cestovním ruchu. Praha: Idea Servis, 1999. ISBN 80-901462-2-8. info
Language of instruction
Czech
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
Teacher's information
- 100% attendance in seminars
- active cooperation in the phase of trip preparation and in the phase of trip realisation
- handing in written documentation containing the tourism product preparation
- participation in the prepared trip, providing guiding and entertainment services during the trip
- handing in the final report on the trip
The course is also listed under the following terms Summer 2013, Summer 2014, Summer 2015, Summer 2016, Summer 2018, Summer 2019, Summer 2020, Summer 2021, Summer 2022, Summer 2023, Summer 2024.
  • Enrolment Statistics (Summer 2017, recent)
  • Permalink: https://is.slu.cz/course/fpf/summer2017/ULGATLA052