INFKPNIA Business on Internet

School of Business Administration in Karvina
Summer 2008
Extent and Intensity
8/0/0. 4 credit(s). Type of Completion: zk (examination).
Teacher(s)
doc. Mgr. Petr Suchánek, Ph.D. (lecturer)
Guaranteed by
doc. Mgr. Petr Suchánek, Ph.D.
Department of Informatics and Mathematics – School of Business Administration in Karvina
Course Enrolment Limitations
The course is offered to students of any study field.
Course objectives (in Czech)
The main aim of the course is introducing of student with e-business and e-commerce environment. Students acquire knowledge about corporate environment viable on Internet, information and communication technology to support electronic activities. Students learn to one´s way in e-business, e-commerce, e-marketplace.
Syllabus (in Czech)
  • 1) Information society, global information society
    2) E-commerce
    3) E-business
    4) Internet marketplace
    5) Information and communication technologies
    6) Outsourcing
    7) Risk management
    8) Security of e-business
    9) System of payments
    10) New e-business trends
    1) Information society. Global information infrastructure. Information system. Internet and his importance to e-business support. New economy. Juridical aspects of Internet. Base conditions to e-business development.
    2) E-commerce, E-business (B2B, B2C). Starting point of e-business and e-commerce. E-commerce server structure. Portal. Processional definition of e-business and e-commerce.
    3) Internet marketplaces. Structure of Internet marketplaces. Trading models. Members and proprietary models. Pricing models.
    4) Software to internet shops development. Methods of internet shops development.
    5) Advantages and disadvantages of e-business. Effectiveness indexes.
    6) Values string. Virtual values string. Conceptual model. Merit addition. Values array.
    7) Outsourcing. Application service hosting. E-business software.
    8) Risk management. Hazard identification, metering and management in e-business. Internet hazards.
    9) Information and communication technology (ICT). Sorting of ICT. ICT to information system support.
    10) Security of e-business. Security of Internet. Digital signature.
    11) System of payment. Electronic payment. Electronic banking. Electronic money. System of payment security.
    12) Modern trends in e-business development. Integration of new technologies.
    13) Presentation and evaluation of seminary works.
Literature
    required literature
  • MCGARVEY, R., CAMPANELLI, M. Start Your own E-Business. Entrepreneur Press, 2003. ISBN 978-1932156744. info
    recommended literature
  • LAUDON, K., TRAVER, C. E-Commerce: Business, Technology, Society. New Jersey: Prentice Hall, 2006. ISBN 978-0131735163. info
  • REYNOLDS, J. The Complete E-Commerce Book: Design, Build and Maintain a Successful Web-Based Business. St. Louis: CMP Books, 2004. ISBN 978-1578203123. info
  • WHITELY, D. The Complete E-Shop. Spiro Press, 2002. ISBN 978-1904298502. info
  • ROBINSON, M., TAPSCOT, D., HALAKOTA, R. e-Business 2.0: Roadmap for Success. Boston: Addison-Wesley Professional, 2000. ISBN 978-0201721652. info
Language of instruction
English
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
The course is also listed under the following terms Winter 2007.
  • Enrolment Statistics (recent)
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