SVBPIKO Intercultural Communication

School of Business Administration in Karvina
Summer 2014
Extent and Intensity
1/2/0. 5 credit(s). Type of Completion: zk (examination).
Teacher(s)
prof. PaedDr. Vladimír Patráš, CSc. (lecturer)
PhDr. Krystyna Heinz (seminar tutor)
Guaranteed by
prof. PaedDr. Vladimír Patráš, CSc.
Departament of Economics and Public Administration – School of Business Administration in Karvina
Prerequisites
None.
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
The goal of the course is to prepare students for successful entering international labour market by means of developing their intercultural, sociolinguistic, communication, and linguistic competences. Special emphasis will be on the development of students´ critical awareness and the ability to evaluate phenomena according to criteria accepted in their own culture as well as in others. This approach is based on an analytical attitude to culture phenomena, their context, culture values, and also a potential conflict between cultures. Students will be led to empathy and acceptance of different systems of culture values, tolerance, and to the capacity to get involved in international business interaction.
Syllabus
  • 1. Organization and culture
    2. Religions and their impact on intercultural communication
    3. Food in various cultures
    4. Division of cultures
    5. Non-verbal communication and its significance
    B
    6. Finnish business etiquette
    7. Spanish culture and its specifics
    8. Festivals and rituals in Turkish culture
    9. Russian business etiquette
    10. American individualism and Japanese collectivism
    11. Potential of Polish market and Polish culture
    12. Presentation
    13. Revision -intercultural tests
Literature
    required literature
  • HEINZOVÁ, K. Intercultural Communication, updated edition. Karviná: OPF SU, 2007. ISBN 978-80-7248-5. info
  • PRŮCHA, J. Interkulturní psychologie. Praha: Portál, 2004. ISBN 80-7178-885-6. info
    recommended literature
  • BORSHEY, J., SWAN, R. Crossing Cultures. 2007. ISBN 9788853609755. info
  • GIBSON, R. Intercultural Business Communication. Spain: OUP, 2002. ISBN 0194421805. info
Teaching methods
Skills demonstration
Seminar classes
Assessment methods (in Czech)
Kombinovaná zkouška
Language of instruction
Czech
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
Teacher's information
attendance in seminars 70 %, defence of seminar paper, combined exam
ActivityDifficulty [h]
Ostatní studijní zátěž66
Přednáška13
Seminář26
Zkouška40
Summary145
The course is also listed under the following terms Summer 2013.
  • Enrolment Statistics (recent)
  • Permalink: https://is.slu.cz/course/opf/summer2014/SVBPIKO