CVABPCER Tourism

School of Business Administration in Karvina
Winter 2014
Extent and Intensity
2/1/0. 5 credit(s). Type of Completion: zk (examination).
Teacher(s)
Ing. Patrik Kajzar, Ph.D. (lecturer)
Ing. Miroslava Kostková, Ph.D. (seminar tutor)
Guaranteed by
Ing. Patrik Kajzar, Ph.D.
Department of Tourism and Leisure Activities – School of Business Administration in Karvina
Contact Person: doc. Ing. Pavlína Pellešová, Ph.D.
Prerequisites
None.
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
Subject Tourism provides basic information about the origin, behavior, mission and tourism development. Students are acquainted with important historical, statistical data, but also data from practice as preconditions for further development of domestic tourism, in Europe and in the world. Emphasis is placed on teaching issues of quality of tourism services, institutional management of tourism organizations, statistical reporting, destination management and cooperation within the regional development of the area.
Syllabus
  • 1.History and concept of tourism
    2. Definition of Tourism
    3.The position of tourism in the national economy.
    4.Forms and types of tourism
    5.Subject of tourism
    6.Object of tourism.
    7.Organizations and institutions of tourism
    8.Regional policy and its impact on tourism
    9. Tourism Destination Management
    10. The quality of tourism services and protection of tourism participant
    11.Ethics and environmental aspects of tourism
    12. Conditions of tourism development
    13.Statistical reporting of tourism
Literature
    required literature
  • ZEDKOVÁ, A. Cestovní ruch-praktikum pro seminář. Karviná, 2014. ISBN 978-80-7248-971-8. info
  • GUČÍK, M. Cestovný ruch: Vybrané kapitoly. Banská Bystrica: EkF UMB, 2010. ISBN 978-80-89090-80-8. info
  • ČERTÍK, M., FIŠEROVÁ, V. Volný čas, životní styl a cestovní ruch. Praha: VŠH, 2009. ISBN 978-80-86578-93-4. info
  • HORNER, S., SWARBROOKE, J. Cestovní ruchu, ubytování a stravování, využití volného času. Praha: Grada Publishing, 2003. ISBN 80-247-0202-9. info
  • ČERTÍK, M. A KOL. Cestovní ruch - vývoj, organizace a řízení. Praha: OFF s.r.o., 2001. ISBN 80-238-6275-8. info
  • KOLEKTIV. Služby a cestovný ruch. Bratislava: Sprint, 2001. ISBN 80-88848-78-4. info
    recommended literature
  • KOSTKOVÁ, M. Cestovní ruch. Karviná, 2013. ISBN 978-80-7248-834-6. info
  • KARÁSKOVÁ, T. Gastronomie - technologie výroby. Karviná, 2013. ISBN 978-80-7248-830-8. info
  • LEDNICKÝ, V., PYKA, J. Management turistické destinace. Karviná: OPF SU, 2011. ISBN 978-80-7248-637-3. info
  • NEJDL, K. Management destinace CR. Praha: VŠH, 2010. ISBN 978-80-87411-08-7. info
  • KOLEKTIV. Cestovní ruch. Brno: Eurovision, www.eurovision-eu.com, 2009. info
  • GUČÍK, M. a kol. Manažment regionálného cestovného ruchu. 1. vyd., Bratislava: EKONOM, 2007. ISBN 978-80-89090-34-1. info
  • Ústav územního rozvoje Brno. Hodnocení potenciálu cestovního ruchu na území České republiky. Praha, 2001. info
  • MALÁ, V. Cestovní ruch: Vybrané kapitoly. Praha: VŠE, 1999. ISBN 80-7079-443-7. info
    not specified
  • KARÁSKOVÁ, T. Gastronomie - praktikum. Karviná, 2014. ISBN 978-80-7248-970-1. info
  • VÁCLAVÍNKOVÁ, K. Hygiena a výživa. Karviná, 2014. ISBN 978-80-7248-969-5. info
Teaching methods
Lecture with a video analysis
One-to-One tutorial
Laboratory work
Internship
Skills demonstration
Seminar classes
Students' self-study
Assessment methods
Written exam
Language of instruction
Czech
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
Teacher's information
seminar paper, defence of seminar paper, participation in science - research activities of the department, 50 % attendance in seminars, course-credit
ActivityDifficulty [h]
Ostatní studijní zátěž65
Přednáška26
Seminář13
Zkouška40
Summary144
The course is also listed under the following terms Winter 2015, Winter 2016, Winter 2017, Winter 2018, Winter 2019.
  • Enrolment Statistics (Winter 2014, recent)
  • Permalink: https://is.slu.cz/course/opf/winter2014/CVABPCER