UBKTV110 Mass communication

Faculty of Philosophy and Science in Opava
Winter 2017
Extent and Intensity
1/1/0. 2 credit(s). Type of Completion: z (credit).
Teacher(s)
Mgr. Bc. Michal Novotný (lecturer)
Mgr. Bc. Michal Novotný (seminar tutor)
Guaranteed by
doc. PhDr. Eva Höflerová, Ph.D.
Institute of The Czech Language and Library Science – Faculty of Philosophy and Science in Opava
Prerequisites (in Czech)
Dobrá orientace v médiích, jež jsou nositeli masové komunikace.
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
Students will be familiarized with the structure and influence of mass media in modern world.
Syllabus
  • Mass media history
    Mass media theory
    Mass communication and their aspects
    Dynamics of mass media communication
Literature
    required literature
  • Bednář, Vojtěch. Internetová publicistika. Praha : Grada, 2011. info
  • OSVALDOVÁ, Barbora a spol. Žurnalistika v informační společnosti: digitalizace a internetizace žurnalistiky : Proměny a perspektivy žurnalistiky v epoše digitálních médií teoreticky i prakticky. Praha : Univerzita Karlova, 2009. info
  • MCQUAIL, D. Úvod do teorie masové komunikace. Praha: Portál, 2002. info
    recommended literature
  • KONČELÍK, Jakub; VEČEŘA, Pavel; ORSÁG, Petr. Dějiny českých médií 20. století. Praha : Portál, 2010. info
  • OSVALDOVÁ, B. a spol. Encyklopedie praktické žurnalistiky. Praha, Libri, 1999. info
  • KÖPPLOVÁ, Barbara; KÖPPL, Ladislav. Dějiny světové žurnalistky I. Praha : Vydavatelství a nakladatelství Novinář, 1989. info
Teaching methods
Interactive lecture
Lecture with a video analysis
One-to-One tutorial
Internship
Assessment methods
Credit
Language of instruction
Czech
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
Teacher's information
Active participation in the seminar (two absences are permitted), final written test
The course is also listed under the following terms Winter 2014, Winter 2015, Winter 2016, Winter 2018, Winter 2019, Winter 2020, Winter 2021, Winter 2022.
  • Enrolment Statistics (Winter 2017, recent)
  • Permalink: https://is.slu.cz/course/fpf/winter2017/UBKTV110