HKDRPBP016 Leisure Time Product Preparation

Faculty of Philosophy and Science in Opava
Winter 2020
Extent and Intensity
1/2/0. 3 credit(s). Type of Completion: zk (examination).
Teacher(s)
doc. RNDr. Pavol Plesník, PhD. (lecturer)
Ing. Jana Stuchlíková (seminar tutor)
PhDr. Karla Vymětalová, Ph.D. (seminar tutor)
Guaranteed by
doc. RNDr. Pavol Plesník, PhD.
Institute of Historical Sciences – Faculty of Philosophy and Science in Opava
Prerequisites (in Czech)
TYP_STUDIA(B)
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
The aim of the course is to provide basic theoretical training for the application of cultural heritage presentation and education in regional practise, specifically in cultural tourism. Using the example of creation of a specifically assigned leisure product on a cultural-historical topic (short excursion/trip), students will learn the principles of an interdisciplinary approach to the assignment, get involved in the creation of subsegments, test their interpretive skills and competencies for individual and team work. During the course, they will gain a specific insight into product preparation techniques, destination selection and organisational and technical aspects of product arrangement. They will master the basics of topographical and chronological preparation and settings of contract conditions for providing individual services. They will become familiar with price calculation of a tour, stages of preparation of a tour guide, accounting, and evaluation of realised products.
Syllabus
  • 1. Introduction to the subject, terminology, literature, and information sources.
  • 2. - 3. Selection of destination(s) for the realisation of a specific product with a focus on cultural heritage, taking into account chosen clientele and degree of expertise of presentation content.
  • 4. Organisational and technical preparation of the product.
  • 5. - 6. Topographic and chronological preparation of the product.
  • 7. Contracting individual services.
  • 8. Calculation of the price of the tourist product.
  • 9. - 11. Preparation of a guide for the implementation of the product taking into account the chosen clientele and the level of expertise of the presentation content.
  • 12. Checking the level of product preparation.
  • 13. Product calculation and evaluation (theoretical entry).
Literature
    required literature
  • GOELDNER, CH. R. and J. R. B. RITCHIE. Cestovní ruch: principy, příklady, trendy. Brno: BizBooks, 2014. ISBN 978-80-265-0298-2. info
  • KUNEŠOVÁ, E. - FARKOVÁ, B. Technika zahraničních zájezdů. Praha, 2004. info
  • SEIFERTOVÁ, V. a kol. Průvodcovské činnosti. Praha, 2013. ISBN 978-80-247-4807-8. info
  • Vitáková, M. Využití kulturních a přírodních památek pro cestovní ruch. Praha, 2007. URL info
    recommended literature
  • BERÁNEK, J. A KOL. Ekonomika cestovního ruchu. Praha: MAG CONSULTING, 2013. info
  • Hájná, M. Rožmberkové. Cestovní původce. České Budějovice 2010.
  • Palátková, M. – Zichová, J. Ekonomika turismu – turismus České republiky. Praha 2014.
  • ORIEŠKA, J. Metodika činnosti průvodce cestovního ruchu. Praha: Idea servis, 2007. info
  • ORIEŠKA, J. Služby v cestovním ruchu. Praha: IDEA SERVIS, 2010. ISBN 978-80-85970-68-5. info
    not specified
  • Další literatura ke kulturně historické tématice dle zaměření exkurze.
  • Průvodcovská sada
  • Mapy, autoatlasy, GPS navigace
Assessment methods
Oral examination; written preparation for field trip. Attendance (75%), active approach.
Language of instruction
Czech
Further Comments
Study Materials
The course is also listed under the following terms Winter 2021, Winter 2022, Winter 2023, Winter 2024.
  • Enrolment Statistics (Winter 2020, recent)
  • Permalink: https://is.slu.cz/course/fpf/winter2020/HKDRPBP016