CVABPJA2 English 2

School of Business Administration in Karvina
Winter 2025
Extent and Intensity
0/2/0. 2 credit(s). Type of Completion: z (credit).
Teacher(s)
PhDr. Krystyna Heinz (seminar tutor)
Mgr. Jaroslava Hošková (seminar tutor)
Mgr. Martina Chylková (seminar tutor)
PhDr. Janusz Karpeta, Ph.D. (seminar tutor)
Mgr. Irena Veselíková (seminar tutor)
Guaranteed by
Mgr. Martina Chylková
Department of Tourism and Leisure Activities – School of Business Administration in Karvina
Contact Person: Mgr. Klára Václavínková
Timetable of Seminar Groups
CVABPJA2/01: Mon 11:25–13:00 VD106, J. Hošková
CVABPJA2/02: Mon 9:45–11:20 VD106, M. Chylková
CVABPJA2/03: Wed 8:55–10:30 A217, K. Heinz
CVABPJA2/04: Wed 10:35–12:10 A217, K. Heinz
CVABPJA2/05: Tue 8:05–9:40 A422, J. Karpeta
CVABPJA2/06: Mon 8:05–9:40 VD105, I. Veselíková
CVABPJA2/07: Mon 9:45–11:20 VD105, I. Veselíková
CVABPJA2/08: Mon 11:25–13:00 VD105, I. Veselíková
CVABPJA2/12: Thu 8:55–10:30 A501, I. Veselíková
CVABPJA2/13: Thu 11:25–13:00 A501, I. Veselíková
CVABPJA2/14: Thu 13:05–14:40 A501, I. Veselíková
CVABPJA2/15: Thu 14:45–16:20 A501, I. Veselíková
Prerequisites
FAKULTA(OPF) && TYP_STUDIA(B) && FORMA(P) && !NOWANY( CVABPJN1 German 1 , CVABPJN2 German 2 , CVABPJN3 German 3 , CVABPJN4 German 4 ) && (ROCNIK(2) || ROCNIK(3))
Prerequisites - other information about course preconditions: The course may be enrolled independently on other courses. Students may enroll part 2, if he/she successfully completed part 1, or if he/she is studying parts 1 and 2 at the same time. A student who has obtained a certificate from a foreign language with international validity, may ask for recognition according to the particular language level.
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.

The capacity limit for the course is 390 student(s).
Current registration and enrolment status: enrolled: 229/390, only registered: 4/390
fields of study / plans the course is directly associated with
there are 13 fields of study the course is directly associated with, display
Course objectives
The goal of the subject is to deepen the knowledge of general English and to introduce Professional English in common situations in professional environment to enable students to be ready for successful entering international labour market. All language skills are developed - speaking, reading, listening, and writing, with the emphasis to speaking.
Learning outcomes
After completing the course students will be able to use essential vocabulary needed for marketing, entrepreneurship, business costs and global trade, to describe the difference between marketing and sale, to speak about advertising, to present a marketing plan, to name some types of companies, to speak about setting up a business in the CR, to use phrases for negotiating, to explain profit, loss, payment, and franchising.
Syllabus
1. Marketing and selling ? Sales versus marketing
The role of sales and marketing. The difference between sales and marketing. Smarketing. Comparatives and superlatives. Countable and uncountable nouns.
2. Marketing and selling ? advertising
Marketing activities. Sales activities. Collocations relating to advertising. Persuading. Expressions for persuading. Selling changes. Giving reasons and results. Presentation relating to a marketing plan.
3. Entrepreneurship ? Entrepreneurs
Starting a company. Entrepreneurs? stories. Buying into business. Modal verbs. Verb patterns. Suggestions. Interrupting. Problems and solutions. Gathering product and market information. Making decisions.
4. Entrepreneurship ? Business organization and people
Types of organization. Vocabulary relating to people in business. Collocations relating to enterprise finance. Meetings. Expressions for meetings. Agendas and minutes. Putting information into minutes format. A meeting relating to starting a company.
5. Business costs ? Cutting costs
Personal and business budgets. Fixed costs, variable costs, investments. Cost-cutting and its consequences. Money loses. Future forms and first conditional. Time expressions. Negotiating. Expressions for negotiating. Negotiation relating to the sale of a company.
6. Business costs ? Profit, loss and payment
Vocabulary relating to financial performance. Expressions relating to payment terms. Asking for payment. Identifying threats and promises. Identifying level of politeness.
7. Global trade
International franchising. A franchise investment. Collocations relating to franchising. Expressions used in scheduling. Present perfect tense. Giving updates and handling questions.
Literature
    required literature
  • Allison, J. & P. Emmerson (2014). The Business Pre-intermediate, Student´s book. London: Macmillan.
  • Karpeta, J. & M. Chylková, (2024). Cizojazyčná příprava AJ 2. Distanční studijní opora. Karviná: SU OPF. Dostupné v IS SU.
    recommended literature
  • Bethell, G., & Aspinall, T. (2007). Test your business vocabulary in use. Cambridge: Cambridge University Press
  • Chylková, M. (2015). English Grammar Workbook (Professional English 1-3). Karviná: SU OPF.
  • Murphy, R (2019). English grammar in use: a self-study reference and practice book for intermediate learners of English: with answers and ebook. Fifth edition. Cambridge: Cambridge University Press,
  • Turnbull, J. (2020). Oxford Advanced Learner’s Dictionary. 10th Edition. Oxford: OUP.
Teaching methods
Seminar classes
Assessment methods
Active involvement in seminars ongoing test - oral 30 points credit test 70 points 60% is needed to pass the course
Language of instruction
English
Further comments (probably available only in Czech)
Study Materials
The course can also be completed outside the examination period.
The course is also listed under the following terms Winter 2015, Summer 2016, Winter 2016, Summer 2017, Winter 2017, Summer 2018, Winter 2018, Summer 2019, Winter 2019, Summer 2020, Winter 2020, Summer 2021, Winter 2021, Summer 2022, Winter 2022, Summer 2023, Winter 2023, Winter 2024.
  • Enrolment Statistics (recent)
  • Permalink: https://is.slu.cz/course/opf/winter2025/CVABPJA2