| DOLAN, R. J. Strategic Marketing Management. Boston: Harvard Business School Publications, 1998. ISBN 95-5432. |
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| Basic information | |
|---|---|
| Original name | Strategic Marketing Management |
| Authors | DOLAN, R. J. |
| Edition | Boston: Harvard Business School Publications, 1998. |
| Other information | |
|---|---|
| ISBN | 95-5432 |
| Changed by | Changed by: RNDr. Jan Géryk, Ph.D., učo 72902. Changed: 31/1/2019 10:25. |
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