Marketing Communication: new approaches, technologies and
styles (selected chapters)

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Publications Detailed Information on Publication Record

Detailed Information on Publication Record

2005

Marketing Communication: new approaches, technologies and styles (selected chapters)

KIMMEL, A. J.

Basic information

Original name

Marketing Communication: new approaches, technologies and styles (selected chapters)

Authors

KIMMEL, A. J.

Edition

Oxford University Press, 2005

Other information

ISBN

978-0-19-927695-0

Změněno: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.

KIMMEL, A. J. Marketing Communication: new approaches, technologies and styles (selected chapters). Oxford University Press, 2005. ISBN 978-0-19-927695-0.

KIMMEL, A. J. \textit{Marketing Communication: new approaches, technologies and styles (selected chapters)}. Oxford University Press, 2005. ISBN~978-0-19-927695-0.