Detailed Information on Publication Record
2002
Marketing communication: principles and practice (selected chapters)
VAREY, R. J.Basic information
Original name
Marketing communication: principles and practice (selected chapters)
Authors
VAREY, R. J.
Edition
London: Routledge, 2002
Other information
ISBN
0-415-23040-3
Změněno: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.