Detailed Information on Publication Record
2008
Esential of Services Marketing
CHEW, P., LOVELOCK, Ch. H., WIRTZ, J.Basic information
Original name
Esential of Services Marketing
Authors
CHEW, P., LOVELOCK, Ch. H., WIRTZ, J.
Edition
Singapore: Pearson Education centre, 2008
Other information
ISBN
978-98106-799-58
Změněno: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.