2012
Marketing Management.14th
KOTLER, P., KELLER, K. L.Basic information
Original name
Marketing Management.14th
Authors
KOTLER, P., KELLER, K. L.
Edition
2012
Other information
Marked to be transferred to RIV
No
ISBN
978-0-13-210292-6
Changed: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.