Detailed Information on Publication Record
2011
Marketing
KERIN, R. A., HARTLEY, S. W., RUDELIUS, W.Basic information
Original name
Marketing
Authors
KERIN, R. A., HARTLEY, S. W., RUDELIUS, W.
Edition
New York: Mc Graw-Hill, 2011
Other information
ISBN
978-0-07-352993-6
Změněno: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.