Marketing.

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Publications Přehled o publikaci

Přehled o publikaci

2011

Marketing.

: KOTLER, P., ARMSTRONG, G.

Basic information

Original name

Marketing.

Authors

: KOTLER, P., ARMSTRONG, G.

Edition

Praha: Grada, 2011

Other information

Marked to be transferred to RIV

ISBN

978-80-247-0513-2

Changed: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.

: KOTLER, P., ARMSTRONG, G. Marketing. Praha: Grada, 2011. ISBN 978-80-247-0513-2.

@article{,
   author = {: KOTLER, P., ARMSTRONG, G.},
   address = {Praha: Grada},
   location = {Praha: Grada},
   isbn = {978-80-247-0513-2},
   title = {Marketing.},
   year = {2011}
}

TY  - JOUR
AU  - : KOTLER, P., ARMSTRONG, G.
PY  - 2011
TI  - Marketing.
CY  - Praha: Grada
SN  - 9788024705132
ER  -

: KOTLER, P., ARMSTRONG, G. \textit{Marketing.}. Praha: Grada, 2011. ISBN~978-80-247-0513-2.