Marketing for Hospitality and Tourism

Detailed Information on Publication Record

2013

KOTLER, P., J. T. BOWEN a J. C. MAKENS

KOTLER, P., J. T. BOWEN a J. C. MAKENS

Upper Saddle River: Prentice Hall, 2013

978-0132784023

Změněno: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.

KOTLER, P., J. T. BOWEN a J. C. MAKENS. Marketing for Hospitality and Tourism. Upper Saddle River: Prentice Hall, 2013. ISBN 978-0132784023.

KOTLER, P., J. T. BOWEN a J. C. MAKENS. \textit{Marketing for Hospitality and Tourism}. Upper Saddle River: Prentice Hall, 2013. ISBN~978-0132784023.