| KOTLER, P., WONG, V., SAUNDERS, J. a ARMSTRONG, G. Moderní marketing. 4. evropské. Praha: Grada Publishing, a.s., 2007. ISBN 978-80-247-1545-2. |
|
Other formats:
BibTeX
LaTeX
RIS
|
| Basic information | |
|---|---|
| Original name | Moderní marketing. 4. evropské |
| Authors | KOTLER, P., WONG, V., SAUNDERS, J. a ARMSTRONG, G. |
| Edition | Praha: Grada Publishing, a.s. 2007. |
| Other information | |
|---|---|
| ISBN | 978-80-247-1545-2 |
| Changed by | Changed by: RNDr. Jan Géryk, Ph.D., učo 72902. Changed: 31/1/2019 10:25. |
PrintDisplayed: 5/5/2024 19:50