2010

Advertising & Promotion. An Integrated Marketing Communications Approach. 2nd ed.

HACKLEY, CH.

Basic information

Original name

Advertising & Promotion. An Integrated Marketing Communications Approach. 2nd ed.

Authors

HACKLEY, CH.

Edition

London: Sage Publications Ltd. 2010

Other information

ISBN

978-1-84920-145-2
Změněno: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.