Marketing Communications: Integrating offline and online with
social media. 5th ed.

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Publications Detailed Information on Publication Record

Detailed Information on Publication Record

2011

Marketing Communications: Integrating offline and online with social media. 5th ed.

SMITH, P. a Z. ZOOK

Basic information

Original name

Marketing Communications: Integrating offline and online with social media. 5th ed.

Authors

SMITH, P. a Z. ZOOK

Edition

London: Kogan Page Limited, 2011

Other information

ISBN

978-0-7494-6193-5

Změněno: 31/1/2019 10:25, RNDr. Jan Géryk, Ph.D.

SMITH, P. a Z. ZOOK. Marketing Communications: Integrating offline and online with social media. 5th ed. London: Kogan Page Limited, 2011. ISBN 978-0-7494-6193-5.

SMITH, P. a Z. ZOOK. \textit{Marketing Communications: Integrating offline and online with social media. 5th ed.}. London: Kogan Page Limited, 2011. ISBN~978-0-7494-6193-5.