| MALHOTRA, N. K., BIRKS D. F. a P. A. WILLS. Marketing Research. Harlow: Pearson Education Limited, 2012. ISBN 978-0273725855. |
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| Basic information | |
|---|---|
| Original name | Marketing Research |
| Authors | MALHOTRA, N. K., BIRKS D. F. a P. A. WILLS. |
| Edition | Harlow: Pearson Education Limited, 2012. |
| Other information | |
|---|---|
| ISBN | 978-0273725855 |
| Changed by | Changed by: RNDr. Jan Géryk, Ph.D., učo 72902. Changed: 31/1/2019 10:25. |
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