Consumer behavior and Marketing Strategy. 9th ed.

Podrobný výpis o publikaci

2010

PETER, J. P., OLSON, C. J.

PETER, J. P., OLSON, C. J.

New York: Mc Graw Education. 2010

978-007-126781-6

Změněno: 31. 1. 2019 10:25, RNDr. Jan Géryk, Ph.D.

PETER, J. P., OLSON, C. J. Consumer behavior and Marketing Strategy. 9th ed. New York: Mc Graw Education., 2010. ISBN 978-007-126781-6.

PETER, J. P., OLSON, C. J. \textit{Consumer behavior and Marketing Strategy. 9th ed.}. New York: Mc Graw Education., 2010. ISBN~978-007-126781-6.