Strategic Marketing: planning and control
DRUMMOND, G., ASHFORD, R. and J. ENSOR. Strategic Marketing: planning and control. Amsterdam: Elsevier, 2008. ISBN 978-0-7506-8271-8. |
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Basic information | |
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Original name | Strategic Marketing: planning and control |
Authors | DRUMMOND, G., ASHFORD, R. and J. ENSOR. |
Edition | Amsterdam: Elsevier, 2008. |
Other information | |
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ISBN | 978-0-7506-8271-8 |
Changed by | Changed by: RNDr. Jan Géryk, Ph.D., učo 72902. Changed: 31/1/2019 10:25. |
PrintDisplayed: 26/4/2024 04:59