WILSON, R. M. S. and C. GILLIGAN. Strategic Marketing Planning. Amsterdam: Elsevier, 2009. ISBN 978-1-85617-617-0.
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Basic information
Original name Strategic Marketing Planning
Authors WILSON, R. M. S. and C. GILLIGAN.
Edition Amsterdam: Elsevier, 2009.
Other information
ISBN 978-1-85617-617-0
Changed by Changed by: RNDr. Jan Géryk, Ph.D., učo 72902. Changed: 31/1/2019 10:25.
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