J 2017

Education in Information Technology Focused on CRM Systems

JANÁKOVÁ, Milena

Basic information

Original name

Education in Information Technology Focused on CRM Systems

Authors

JANÁKOVÁ, Milena (203 Czech Republic, guarantor, belonging to the institution)

Edition

International Journal of Education and Learning Systems, 2017, 2367-8933

Other information

Language

English

Type of outcome

Článek v odborném periodiku

Field of Study

10201 Computer sciences, information science, bioinformatics

Country of publisher

United States of America

Confidentiality degree

není předmětem státního či obchodního tajemství

RIV identification code

RIV/47813059:19520/17:00010997

Organization unit

School of Business Administration in Karvina

Keywords in English

CRM; education; implementation; information technology; software; templates; visualization
Změněno: 7/2/2020 10:58, RNDr. Daniel Jakubík

Abstract

V originále

This paper focuses on education in IT (Information Technology) education and interest is oriented on CRM (Customer Relationship Management) systems. Customers are at the center of all companies and organizations; therefore, there is a natural interest in CRM systems. It is impossible to know all CRM systems, but it is possible to choose a CRM system for further education aimed at optimal implementation. Mentioned solution supports instant access and relies on a template where IT users set CRM requirements step by step. This template design is used to select a CRM system for further knowledge and implementation.