D 2015

OPPORTUNITY ANALYSIS OF CONGRESS TOURISM IN THE MORAVIAN-SILESIAN REGION

KOSTKOVÁ, Miroslava and Šárka ČEMERKOVÁ

Basic information

Original name

OPPORTUNITY ANALYSIS OF CONGRESS TOURISM IN THE MORAVIAN-SILESIAN REGION

Authors

KOSTKOVÁ, Miroslava (203 Czech Republic, guarantor, belonging to the institution) and Šárka ČEMERKOVÁ (203 Czech Republic, belonging to the institution)

Edition

Hradec Králové, Czech Republic, 13th International Scientific Conference on Hradec Economic Days, p. 298 - 307, 10 pp. 2015

Publisher

UNIV HRADEC KRALOVE, ROKITANSKEHO 62, HRADEC KRALOVE 3, 500 03, CZECH REPUBLIC

Other information

Language

English

Type of outcome

Stať ve sborníku

Field of Study

50204 Business and management

Country of publisher

Czech Republic

Confidentiality degree

není předmětem státního či obchodního tajemství

Publication form

electronic version available online

RIV identification code

RIV/47813059:19520/15:A0000112

Organization unit

School of Business Administration in Karvina

ISBN

978-80-7435-549-3

ISSN

UT WoS

000432426500038

Keywords in English

tourism; congress; development conditions; region
Změněno: 4/3/2020 10:58, Ing. Miroslava Kostková, Ph.D.

Abstract

V originále

Opportunities of development of congress tourism in the Moravian-Silesian Region are investigated in this paper. Congress tourism is one of the rising components of tourist industry. It may be influenced by many different factors, e.g. the number of complying accommodations, number and capacity of congress rooms, price of congress services etc. It is necessary to check out influence of these factors on congress tourism. Results of analysis of development of congress tourism can then be used to mapping of market opportunities, which can have positively impact on development of tourism in the Moravian-Silesian Region.