KOSTKOVÁ, Miroslava and Šárka ČEMERKOVÁ. OPPORTUNITY ANALYSIS OF CONGRESS TOURISM IN THE MORAVIAN-SILESIAN REGION. In jedlička, P. 13th International Scientific Conference on Hradec Economic Days. Hradec Králové, Czech Republic: UNIV HRADEC KRALOVE, ROKITANSKEHO 62, HRADEC KRALOVE 3, 500 03, CZECH REPUBLIC, 2015. p. 298 - 307. ISBN 978-80-7435-549-3.
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Basic information
Original name OPPORTUNITY ANALYSIS OF CONGRESS TOURISM IN THE MORAVIAN-SILESIAN REGION
Authors KOSTKOVÁ, Miroslava (203 Czech Republic, guarantor, belonging to the institution) and Šárka ČEMERKOVÁ (203 Czech Republic, belonging to the institution).
Edition Hradec Králové, Czech Republic, 13th International Scientific Conference on Hradec Economic Days, p. 298 - 307, 10 pp. 2015.
Publisher UNIV HRADEC KRALOVE, ROKITANSKEHO 62, HRADEC KRALOVE 3, 500 03, CZECH REPUBLIC
Other information
Original language English
Type of outcome Proceedings paper
Field of Study 50204 Business and management
Country of publisher Czech Republic
Confidentiality degree is not subject to a state or trade secret
Publication form electronic version available online
RIV identification code RIV/47813059:19520/15:A0000112
Organization unit School of Business Administration in Karvina
ISBN 978-80-7435-549-3
ISSN 2464-6059
UT WoS 000432426500038
Keywords in English tourism; congress; development conditions; region
Changed by Changed by: Ing. Miroslava Kostková, Ph.D., učo 48691. Changed: 4/3/2020 10:58.
Abstract
Opportunities of development of congress tourism in the Moravian-Silesian Region are investigated in this paper. Congress tourism is one of the rising components of tourist industry. It may be influenced by many different factors, e.g. the number of complying accommodations, number and capacity of congress rooms, price of congress services etc. It is necessary to check out influence of these factors on congress tourism. Results of analysis of development of congress tourism can then be used to mapping of market opportunities, which can have positively impact on development of tourism in the Moravian-Silesian Region.
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