Detailed Information on Publication Record
2018
Business Culture in Tourism: Distance learning study materials
CHYLKOVÁ, Martina and Krystyna HEINZBasic information
Original name
Business Culture in Tourism: Distance learning study materials
Authors
Edition
1. vyd. Karviná, 130 pp. 2018
Other information
Language
English
Type of outcome
Učebnice
Confidentiality degree
není předmětem státního či obchodního tajemství
Organization unit
School of Business Administration in Karvina
ISBN
978-80-7510-296-6
Keywords (in Czech)
CZ.02.2.69/0.0./0.0/16_015/0002400
Keywords in English
Barrier; complaint; client; customer care; culture shock; emails; entertainment; feedback; holiday rep; hotel services; intercultural communication; letters; tourism
Tags
Reviewed
Změněno: 31/3/2022 12:48, Ing. Robert Kempný
Abstract
V originále
The study text Business Culture in Tourism is aimed at students of regular and distance study in the specialization of Tourism focusing on developing student professional skills in intercultural environment. It deals with the key topics in the area of culture, job description of the staff in tourism, and oral and written communication for interaction with clients. The text is divided into 12 chapters, each of them involving an introductory text practising professional vocabulary, creative tasks focusing on solving problems in tourism and also a test checking acquired knowledge.
