J 2020

Measuring the Tourist Activity of the Moravian-Silesian Region

KOSTKOVÁ, Miroslava; Pavlína PELLEŠOVÁ and Patrik KAJZAR

Basic information

Original name

Measuring the Tourist Activity of the Moravian-Silesian Region

Authors

KOSTKOVÁ, Miroslava (203 Czech Republic, guarantor, belonging to the institution); Pavlína PELLEŠOVÁ (203 Czech Republic, belonging to the institution) and Patrik KAJZAR (203 Czech Republic, belonging to the institution)

Edition

Czech Hospitality and Tourism Papers, Praha, Institute of Hospitality Management in Prague 8, 2020, 2571-0389

Other information

Language

English

Type of outcome

Article in a journal

Field of Study

50902 Social sciences, interdisciplinary

Country of publisher

Czech Republic

Confidentiality degree

is not subject to a state or trade secret

References:

RIV identification code

RIV/47813059:19520/20:A0000136

Organization unit

School of Business Administration in Karvina

Keywords in English

Destination;Defert’s Index; Measurement;Tourist attendance; Tourist Attractivity;Tourist Activity Function
Changed: 3/6/2020 11:24, Ing. Patrik Kajzar, Ph.D.

Abstract

In the original language

Destination performance is currently a topic of interest. Destination companies and institutions use a number of methods and tools to do this. One of them is to investigate the intensity of tourist activity through the Defert function T (f). The article deals with the research activity of the Moravian-Silesian Region in the period 2014 -2018 and its districts using the Defert function. This region is not one of the major tourist destinations in the Czech Republic, but the number of visitors and tourist activity has changed positively in recent years.