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Publications Detailed Information on Publication Record

Detailed Information on Publication Record

B 2018

Základy marketingu

KARLÍČEK, M and KOL

Basic information

Original name

Základy marketingu

Authors

KARLÍČEK, M and KOL

Edition

2. vyd. Praha, 2018

Publisher

Grada Publishing

Other information

Type of outcome

Odborná kniha

Confidentiality degree

není předmětem státního či obchodního tajemství

Organization unit

School of Business Administration in Karvina

ISBN

978-80-247-5869-5

Tags

International impact, Reviewed

Změněno: 7/1/2022 09:50, Ing. Kateřina Matušínská, Ph.D.

Citovat

ČSN ISO 690
BibTeX
LaTeX
RIS

KARLÍČEK, M and KOL. Základy marketingu. 2nd ed. Praha: Grada Publishing, 2018. ISBN 978-80-247-5869-5.

@book{55921,
   author = {KARLÍČEK, M and kol, },
   address = {Praha},
   edition = {2.},
   location = {Praha},
   isbn = {978-80-247-5869-5},
   publisher = {Grada Publishing},
   title = {Základy marketingu},
   year = {2018}
}

TY  - BOOK
ID  - 55921
AU  - KARLÍČEK, M - kol,
PY  - 2018
TI  - Základy marketingu
PB  - Grada Publishing
CY  - Praha
SN  - 9788024758695
ER  -

KARLÍČEK, M and KOL. \textit{Základy marketingu}. 2nd ed. Praha: Grada Publishing, 2018. ISBN~978-80-247-5869-5.