CATEORA, P R, M C GILLY and J L GRAHAM. International marketing. New York: Mc Graw Hill. ISBN 978-1-260-54787-0. 2019.
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Basic information
Original name International marketing
Authors CATEORA, P R, M C GILLY and J L GRAHAM.
Edition New York, 2019.
Publisher Mc Graw Hill
Other information
Type of outcome Book on a specialized topic
Confidentiality degree is not subject to a state or trade secret
ISBN 978-1-260-54787-0
Changed by Changed by: Ing. Michal Stoklasa, Ph.D., učo 20807. Changed: 13/1/2022 15:29.
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